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~isPartOf:"Information economics and policy : IEP"
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Search: subject_exact:"Fernsehformat"
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Fernsehprogramm
20
Television programme
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6
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5
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Tainsky, Scott
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Economics letters
Information economics and policy : IEP
International journal of sport finance
Journal of promotion management : JPM
The journal of media economics
29
Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
19
Handbuch Unterhaltungsproduktion : Beschaffung und Produktion von Fernsehunterhaltung
18
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
14
Journal of advertising research
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JMM : the international journal on media management
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Zur Ökonomie der Unterhaltungsproduktion
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Discussion paper / Centre for Economic Policy Research
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Media-Perspektiven
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Strategien erfolgreicher TV-Marken : eine internationale Analyse
10
NBER working paper series
8
Working paper / National Bureau of Economic Research, Inc.
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NBER Working Paper
7
International journal of advertising : the quarterly review of marketing communications
6
Journal of advertising : official publication of the American Academy of Advertising
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Journal of sports economics
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Prometheus : critical studies in innovation
6
SpringerLink / Bücher
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Tourism management : research, policies, practice
6
CESifo working papers
5
Journal of travel and tourism marketing
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Psychology & marketing
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Sport management review
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Applied economics letters
4
Discussion paper series / IZA
4
Diskussionspapier / Helmut-Schmidt-Universität, Fächergruppe Volkswirtschaftslehre
4
Fernsehfinanzierung : ökonomische, rechtliche und ästhetische Perspektiven
4
Handbook of research on transmedia storytelling, audience engagement, and business strategies
4
Journal of economic behavior & organization : JEBO
4
Kyklos : international review for social sciences
4
Schriften zur Rundfunkökonomie
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Sind ARD und ZDF noch zu retten? : Tabuzonen im öffentlich-rechtlichen Rundfunk
4
The American journal of economics and sociology
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Applied economics
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Arts and the market
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Engaging consumers through branded entertainment and convergent media
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Exclusive content and platform competition in Latin America
Cuntz, Alexander
;
Bergquist, Kyle
- In:
Information economics and policy : IEP
60
(
2022
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013426761
Saved in:
2
The role of tournament relevance for football matches on free-to-air television
Gasparetto, Thadeu
;
Barajas, Angel
- In:
International journal of sport finance
15
(
2020
)
1
,
pp. 16-26
Persistent link: https://www.econbiz.de/10012595556
Saved in:
3
Gender and television viewership of professional football
Tainsky, Scott
;
Xu, Jie
- In:
International journal of sport finance
14
(
2019
)
2
,
pp. 71-83
Persistent link: https://www.econbiz.de/10012155494
Saved in:
4
Factors determining TV soccer viewing : does uncertainty of outcome really matter?
Pérez, Leví
;
Puente, Víctor
;
Rodríguez, Plácido
- In:
International journal of sport finance
12
(
2017
)
2
,
pp. 124-139
Persistent link: https://www.econbiz.de/10011702891
Saved in:
5
Betting lines and college football television ratings
Salaga, Steven
;
Tainsky, Scott
- In:
Economics letters
132
(
2015
),
pp. 112-116
Persistent link: https://www.econbiz.de/10011431429
Saved in:
6
The betting market as a forecast of television ratings for primetime NFL football
Paul, Rodney J.
;
Weinbach, Andrew P.
- In:
International journal of sport finance
10
(
2015
)
3
,
pp. 284-296
Persistent link: https://www.econbiz.de/10011339300
Saved in:
7
A field experiment on intertemporal enforcement spillovers
Cagala, Tobias
;
Glogowsky, Ulrich
;
Rincke, Johannes
- In:
Economics letters
125
(
2014
)
2
,
pp. 171-174
Persistent link: https://www.econbiz.de/10010505426
Saved in:
8
Product placement : the UK and the new rules
Shears, Peter
- In:
Journal of promotion management : JPM
20
(
2014
)
1
,
pp. 59-81
Persistent link: https://www.econbiz.de/10010343557
Saved in:
9
Exclusive quality : why exclusive distribution may benefit the TV-viewers
Stennek, Johan
- In:
Information economics and policy : IEP
26
(
2014
),
pp. 42-57
Persistent link: https://www.econbiz.de/10010411289
Saved in:
10
Can advertising make free-to-air broadcasting more profitable than pay-TV?
Kesenne, Stefan
- In:
International journal of sport finance
7
(
2012
)
4
,
pp. 358-364
Persistent link: https://www.econbiz.de/10009693649
Saved in:
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