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~isPartOf:"International journal of sport finance"
~isPartOf:"Journal of promotion management : JPM"
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Konsumentenverhalten
Fernsehprogramm
15
Television programme
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Football
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Fußball
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Professional sports
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Profisport
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Sportveranstaltung
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broadcasting
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Barajas, Angel
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Cleophat, Claudine R.
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Economics letters
International journal of sport finance
Journal of promotion management : JPM
Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
3
European journal of marketing : EJM
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Psychology & marketing
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Sport management review
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Applied economics letters
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Contemporary research in sports economics : proceedings of the 5th ESEA Conference
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Cultural studies and anti-consumerism : a critical encounter
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Discussion paper / Institute of Social and Economic Research
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Economic development : journal of the Institute of Economics, Skopje
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IDEI working papers
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Information economics and policy : IEP
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International journal of sport management and marketing : IJSMM
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Jahrbuch Seniorenmarketing
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Journal of behavioral and experimental economics
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Journal of business research : JBR
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Journal of consumer behaviour : an international research review
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Journal of promotion management : innovations in planning and applied research
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Journal of sport management : the official journal of the North American Society of Sport Management
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Journal of sports economics
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Marketing : ZFP ; journal of research and management
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Marketing intelligence & planning
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Marketing letters : a journal of research in marketing
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Marketing theory
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NBER Working Paper
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NBER working paper series
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Routledge advances in television studies
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Studies in industry economics : discussion paper
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The Rand journal of economics
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The journal of media economics
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Tourism management : research, policies, practice
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The role of tournament relevance for football matches on free-to-air television
Gasparetto, Thadeu
;
Barajas, Angel
- In:
International journal of sport finance
15
(
2020
)
1
,
pp. 16-26
Persistent link: https://www.econbiz.de/10012595556
Saved in:
2
Product placement in African-American targeted shows on the defunct UPN network
McClung, Steven
;
Cleophat, Claudine R.
- In:
Journal of promotion management : JPM
14
(
2008
)
1/2
,
pp. 121-136
Persistent link: https://www.econbiz.de/10003810671
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