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isPartOf:"Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen"
~isPartOf:"Journal of research in marketing and entrepreneurship : JRME"
~isPartOf:"Schriftenreihe Schwerpunkt Marketing / Arbeitspapier"
~language:"deu"
~language:"eng"
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Marketing
78
Business start-up
34
Unternehmensgründung
34
Entrepreneurship
26
Entrepreneurship approach
26
Marketing management
12
Marketingmanagement
12
Entrepreneurial marketing
10
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Freiling, Jörg
6
Kollmann, Tobias
6
Hills, Gerald E.
3
Hultman, Claes M.
3
Baumgarth, Carsten
2
Carson, David
2
Emes, Jutta
2
Gruber, Marc
2
Jacob, Frank
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Jones, Brian
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Jones, Rosalind
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Miles, Morgan P.
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Müller, Christoph
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Fördergesellschaft Marketing an der Universität Augsburg
9
Fördergesellschaft Marketing e.V. an der Ludwig-Maximilians-Universität München
3
Augsburg-Münchener Marketingsymposium <20, 1994>
1
Münchener Marketing-Symposium <21, 1995>
1
Münchener Marketing-Symposium <25, 1999, München>
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Münchener Marketing-Symposium <31, 2006, München>
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Universität Augsburg / Lehr- und Forschungsteam Marketing
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Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
Journal of research in marketing and entrepreneurship : JRME
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
SpringerLink / Bücher
180
Journal of business research : JBR
118
Industrial marketing management : the international journal for industrial and high-tech firms
91
Springer eBook Collection
84
European journal of marketing : EJM
70
Journal of marketing management : MM
67
Journal of marketing education : JME
61
Journal of marketing
59
Marketing theory
55
Journal of macromarketing : examining the interactions among markets, marketing, and society
54
Journal of the Academy of Marketing Science
52
Europäische Hochschulschriften / 5
46
Lehrbuch
46
Journal of business-to-business marketing
43
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
39
Marketing intelligence & planning
39
Gabler Edition Wissenschaft
38
Journal of historical research in marketing
38
Journal of macromarketing
38
Springer eBook Collection / Business and Economics
36
Journal of Islamic marketing : JIMA
32
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
31
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
30
AMS review : official publication of the Academy of Marketing Science
27
Journal of marketing research : JMR
27
Journal of business ethics : JOBE
26
The journal of business & industrial marketing
26
Jahrbuch der Absatz- und Verbrauchsforschung
25
Marketing : ZFP ; journal of research and management
25
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
24
Journal of strategic marketing
24
Research
24
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
23
Journal of advertising research
23
Premier reference source
23
The marketing review
23
essentials
22
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ECONIS (ZBW)
78
Showing
1
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10
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78
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1
"Doing good" while serving customers : charting the social entrepreneurship and marketing interface
Roundy, Philip T.
- In:
Journal of research in marketing and entrepreneurship : JRME
19
(
2017
)
2
,
pp. 111-130
Persistent link: https://www.econbiz.de/10011816096
Saved in:
2
The entrepreneurial marketing of Trumpet Records
Haden, Stephanie Pane
;
Kernek, Courtney R.
;
Toombs, …
- In:
Journal of research in marketing and entrepreneurship : JRME
18
(
2016
)
1
,
pp. 109-126
Persistent link: https://www.econbiz.de/10011598718
Saved in:
3
Entrepreneurial marketing behaviours : impact of firm age, firm size and firm’s founder
Kilenthong, Pitsamorn
;
Hultman, Claes M.
;
Hills, Gerald E.
- In:
Journal of research in marketing and entrepreneurship : JRME
18
(
2016
)
1
,
pp. 127-145
Persistent link: https://www.econbiz.de/10011598741
Saved in:
4
Small but sophisticated : entrepreneurial marketing and SME approaches to brand management
Renton, Michelle
;
Daellenbach, Urs S.
;
Davenport, Sally
; …
- In:
Journal of research in marketing and entrepreneurship : JRME
17
(
2015
)
2
,
pp. 149-164
Persistent link: https://www.econbiz.de/10011439551
Saved in:
5
Networks and marketing in small professional service businesses
Menelec, Valerie
;
Jones, Brian
- In:
Journal of research in marketing and entrepreneurship : JRME
17
(
2015
)
2
,
pp. 193-211
Persistent link: https://www.econbiz.de/10011439581
Saved in:
6
Marketing and innovation in business
Vrontis, Demetris
(
ed.
);
Christofi, Michael
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10011418385
Saved in:
7
Entrepreneurship and viral development in rural Western Negev in Israel
Bijaoui, Ilan
;
Regev, David
- In:
Journal of research in marketing and entrepreneurship : JRME
17
(
2015
)
1
,
pp. 54-66
Persistent link: https://www.econbiz.de/10011418402
Saved in:
8
Thesen zur Entwicklung des Entrepreneurial Marketings in Wissenschaft und Praxis
Freiling, Jörg
;
Kollmann, Tobias
- In:
Entrepreneurial Marketing : Besonderheiten, Aufgaben …
,
(pp. 617-627)
.
2015
Persistent link: https://www.econbiz.de/10010531030
Saved in:
9
Identität und Marke im Entrepreneurial Marketing
Burmann, Christoph
;
Piehler, Rico
;
Schade, Michael
; …
- In:
Entrepreneurial Marketing : Besonderheiten, Aufgaben …
,
(pp. 473-499)
.
2015
Persistent link: https://www.econbiz.de/10010531041
Saved in:
10
Transaktionsbezogenes Marketing für Gründungsunternehmen
Jacob, Frank
;
Oguachuba, Jane S.
- In:
Entrepreneurial Marketing : Besonderheiten, Aufgaben …
,
(pp. 449-469)
.
2015
Persistent link: https://www.econbiz.de/10010531042
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