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isPartOf:"European Sport management quarterly : ESMQ"
~accessRights:"restricted"
~person:"Byon, Kevin K."
~person:"McDonald, Heath"
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Consumer behaviour
4
Konsumentenverhalten
4
Professional sports
4
Profisport
4
Sportmarketing
4
Sports marketing
4
Beziehungsmarketing
2
Football
2
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Relationship marketing
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Sport
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Sport organization
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Sports
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Customer satisfaction
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Gender
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Model of goal-directed behavior (MGB)
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Quality management
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Qualitätsmanagement
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Relationship quality
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Sport management
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Sportmanagement
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Sportscape
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US major league sports
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behavioral intention
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satisfaction
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Byon, Kevin K.
McDonald, Heath
Anagnostopoulos, Christos
6
Breuer, Christoph
5
De Bosscher, Veerle
5
Biscaia, Rui
4
Pawlowski, Tim
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Karg, Adam
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Kim, Minjung
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Sotiriadou, Popi
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Fujak, Hunter
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Harris, Spencer
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Henry, Ian P.
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Holthoff, Lisa Carola
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Inoue, Yuhei
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Manoli, Argyro Elisavet
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European Sport management quarterly : ESMQ
Journal of sport management : the official journal of the North American Society of Sport Management
6
International journal of sports marketing & sponsorship
2
Sport management review
2
Journal of business research : JBR
1
Journal of service management
1
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1
Identifying critical factors in sport consumption decision making of millennial sport fans : mixed-methods approach
Yim, Brian H.
;
Byon, Kevin K.
;
Baker, Thomas A., III.
; …
- In:
European Sport management quarterly : ESMQ
21
(
2021
)
4
,
pp. 484-503
Persistent link: https://www.econbiz.de/10012623291
Saved in:
2
Sportscape, emotion, and behavioral intention : a case of the big four US-based major sport leagues
Jang, Wooyoung
;
Byon, Kevin K.
;
Yim, Brian H.
- In:
European Sport management quarterly : ESMQ
20
(
2020
)
3
,
pp. 321-343
Persistent link: https://www.econbiz.de/10012256486
Saved in:
3
Built to last : relationship quality management for season ticket holders
Lee, Mi Ae
;
Kunkel, Thilo
;
Funk, Daniel C.
;
Karg, Adam
; …
- In:
European Sport management quarterly : ESMQ
20
(
2020
)
3
,
pp. 364-384
Persistent link: https://www.econbiz.de/10012256487
Saved in:
4
Female season ticket holders : how their satisfaction is derived differently from males
McDonald, Heath
;
Leckie, Civilai
;
Karg, Adam
; …
- In:
European Sport management quarterly : ESMQ
18
(
2018
)
2
,
pp. 156-174
Persistent link: https://www.econbiz.de/10011890879
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