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isPartOf:"European journal of marketing : EJM"
~isPartOf:"Innen beginnen : von der internen Kommunikation zum Internal Branding"
~subject:"Automotive industry"
~subject:"Personalmarketing"
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Automotive industry
Personalmarketing
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11
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10
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European journal of marketing : EJM
Innen beginnen : von der internen Kommunikation zum Internal Branding
The journal of product & brand management
4
Innovatives Markenmanagement
2
Personalmarketing 2.0 : vom Employer Branding zum Recruiting
2
Asia-Pacific journal of business administration
1
Consumer behavior analysis : (a) rational approach to consumer choice
1
Corporate reputation review
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Employer brand management : Arbeitgebermarken aufbauen und steuern
1
Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
1
European journal of marketing
1
European management journal
1
Events und Messen : Stand und Perspektiven der Eventforschung ; [mit der 5. Wissenschaftlichen Konferenz Eventforschung, die am 25. Oktober 2013 vom Lehrstuhl Marketing und Handelsbetriebslehre der TU Chemnitz veranstaltet wurde ...]
1
Global business review
1
International journal of business excellence
1
International journal of contemporary hospitality management
1
Interne Organisationskommunikation : theoretische Fundierungen und praktische Anwendungsfelder
1
Jahrbuch Marketing ... : Trendthemen und Tendenzen
1
Journal of business research : JBR
1
Journal of financial services marketing : JFSM
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing management : MM
1
Marketing : ZFP ; journal of research and management
1
Marketing and management sciences : proceedings of the International Conference on ICMMS 2008
1
Praxisorientiertes Eventmanagement : Events erfolgreich planen, umsetzen und bewerten
1
Review of economics and development studies
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Schriften des Instituts für Entwicklung zukunftsfähiger Organisationen
1
Springer-Gabler-Research
1
SpringerLink / Bücher
1
Strategic outsourcing : an International journal
1
The Routledge companion to contemporary brand management
1
The journal of brand management : an international journal
1
The journal of services marketing
1
Working Papers of the Institute of Management Berlin at the Berlin School of Economics and Law (HWR Berlin)
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ECONIS (ZBW)
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1
A multilevel investigation of relationships among brand-centered HRM, brand psychological ownership, brand citizenship behaviors, and customer satisfaction
Chang, Aihwa
;
Chiang, Hsu-hsin
;
Han, Tzu-shian
- In:
European journal of marketing : EJM
46
(
2012
)
5
,
pp. 626-662
Persistent link: https://www.econbiz.de/10009567643
Saved in:
2
Internal & Employer Branding im Tourismus : Hotel Hochschober und das "Goldene Beziehungsdreieck"
Grumbach-Palme, Cathrine
;
Leeb, Karin
;
Zirkler, Irmgard
- In:
Innen beginnen : von der internen Kommunikation zum …
,
(pp. 175-187)
.
2010
Persistent link: https://www.econbiz.de/10003898142
Saved in:
3
The performance implications of company-salesperson corporate brand misalignment
Anisimova, Tatiana
;
Mavondo, Felix T.
- In:
European journal of marketing : EJM
44
(
2010
)
6
,
pp. 771-795
Persistent link: https://www.econbiz.de/10003989128
Saved in:
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