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isPartOf:"Faculty & research / Insead : working paper series"
~isPartOf:"European journal of marketing : EJM"
~subject:"USA"
~subject:"Wettbewerbsstrategie"
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USA
Wettbewerbsstrategie
Market entry
31
Markteintritt
31
Competitive strategy
10
Theorie
10
Theory
10
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7
Marketingmanagement
7
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4
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Christen, Markus
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1
Cachon, Gérard
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Casanova, Lourdes
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Netessine, Serguei
1
Swinney, Robert
1
Toktay, L. Beril
1
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1
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1
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Faculty & research / Insead : working paper series
European journal of marketing : EJM
Working paper / National Bureau of Economic Research, Inc.
65
Review of industrial organization : RIO
19
Discussion paper / Centre for Economic Policy Research
17
International journal of industrial organization
16
The Rand journal of economics
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NBER working paper series
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Strategic management journal
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Europäische Hochschulschriften / 5
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Journal of political economy
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The journal of law & economics
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9
The antitrust bulletin : the journal of American and foreign antitrust and trade regulation
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The review of economics and statistics
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Journal of air transport management
8
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7
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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The quarterly journal of economics
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ECONIS (ZBW)
14
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1
Vaccine marketing
Angelmar, Reinhard
;
Morgon, Pierre A.
-
2012
Persistent link: https://www.econbiz.de/10009572811
Saved in:
2
Competitive dynamics and the impact of incumbent affiliations on new ventures
Evgeniou, Theodoros
;
Fang, Lily Hua
;
Hogarth, Robin M.
; …
-
2012
Persistent link: https://www.econbiz.de/10009622424
Saved in:
3
Being the first entrant and getting stuck in the middle : the risks of becoming the intermediate pioneer
Montaguti, Elisa
;
Zammit, Alessandra
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1178-1196
Persistent link: https://www.econbiz.de/10011725661
Saved in:
4
The timing of capacity investment by start-ups and established firms in new markets
Swinney, Robert
;
Cachon, Gérard
;
Netessine, Serguei
-
2010
Persistent link: https://www.econbiz.de/10008807094
Saved in:
5
Relatedness and market exit
Lee, Gwendolyn
;
Folta, Timothy B.
;
Liebermann, Marvin
-
2010
Persistent link: https://www.econbiz.de/10008807650
Saved in:
6
Strategies used to defend pharmaceutical brands from generics
Wilkie, Dean C. H.
;
Johnson, Lester W.
;
White, Lesley
- In:
European journal of marketing : EJM
46
(
2012
)
9
,
pp. 1195-1214
Persistent link: https://www.econbiz.de/10009661664
Saved in:
7
Defensive strategy framework in global markets : a mental models approach
Karakaya, Fahri
;
Yannopoulos, Peter
- In:
European journal of marketing : EJM
44
(
2010
)
7/8
,
pp. 1077-1100
Persistent link: https://www.econbiz.de/10008650638
Saved in:
8
Innovation and competitive pressure
Vives, Xavier
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10002849668
Saved in:
9
Innovation and competitive pressure
Vives, Xavier
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002379332
Saved in:
10
Pioneering advantage and product line breadth : do demand, cost and profitability effects differ across consumer and industrial goods?
Boulding, William
(
contributor
); …
-
2004
Persistent link: https://www.econbiz.de/10002808200
Saved in:
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