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isPartOf:"Flagship marketing : concepts and places"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Luxury marketing : a challenge for theory and practice"
~person:"Thaichon, Park"
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Consumer behaviour
4
Konsumentenverhalten
4
Luxury goods
4
Luxusgüter
4
Luxury
3
Advertising
1
Advertising effects
1
Art infusion
1
Arts
1
Behavioral intention
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Brand
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Brand image
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Brand management
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Buyer
1
Consumer motivation
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Counterfeit
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Digital platform
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Digitale Plattform
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E-commerce
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Einzelhandel
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Einzelhandelspreis
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Electronic Commerce
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Environmental consciousness
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Fake
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Internet marketing
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Kaufmotiv
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Kunst
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Luxury retail
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Markenartikel
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Markenführung
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Markenimage
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Marokko
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Media
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Morocco
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Thaichon, Park
Wiedmann, Klaus-Peter
6
Hennigs, Nadine
5
Loureiro, Sandra Maria Correia
5
Das, Manish
4
Jebarajakirthy, Charles
4
Park, Jungkun
4
Hyun, Hyowon
3
Shao, Wei
3
Ahn, Jiseon
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Aiello, Gaetano
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Ashill, Nick
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Donvito, Raffaele
2
Eugene Cheng-xi Aw
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Grace, Debra
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Hamelin, Nicolas
2
Hiram Ting
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Hudders, Liselot
2
Klarmann, Christiane
2
Klaus, Philipp
2
Ngo, Liem Viet
2
Pangarkar, Aniruddha
2
Pantano, Eleonora
2
Paul, Justin
2
Prentice, Catherine
2
Quach, Sara
2
Septianto, Felix
2
Adamczyk, Grzegorz
1
Aggarwal, Arun
1
Ahuvia, Aaron
1
Ajitha, S.
1
Akhtar, Nadeem
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Alavi, Sascha
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Amatulli, Cesare
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Amer, Noha
1
Ammari, Nedra Bahri
1
Anido Freire, N.
1
Araújo, Cristiano Mineiro Branco de
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Flagship marketing : concepts and places
Journal of retailing and consumer services
Luxury marketing : a challenge for theory and practice
Luxury marketing, sustainability and technology : the future of luxury management
5
Journal of business research : JBR
2
International journal of advertising : the review of marketing communications
1
International journal of retail and distribution management
1
Routledge studies in luxury management
1
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ECONIS (ZBW)
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1
The role of art infusion in enhancing pro-environmental luxury brand advertising
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
; …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209490
Saved in:
2
Price image and the sugrophobia effect on luxury retail purchase intention
Cheah, Jun-Hwa
;
Waller, David
;
Thaichon, Park
;
Hiram Ting
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012304013
Saved in:
3
Consumer motives and impact of western media on the Moroccan luxury buyer
Hamelin, Nicolas
;
Thaichon, Park
- In:
Journal of retailing and consumer services
32
(
2016
),
pp. 164-170
Persistent link: https://www.econbiz.de/10011556639
Saved in:
4
Dark motives-counterfeit purchase framework : internal and external motives behind counterfeit purchase via digital platforms
Thaichon, Park
;
Quach, Sara
- In:
Journal of retailing and consumer services
33
(
2016
),
pp. 82-91
Persistent link: https://www.econbiz.de/10011598664
Saved in:
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