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isPartOf:"Food and wine events in Europe : a stakeholder approach"
~isPartOf:"Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Messen, Events, Roadshows"
~person:"Benedetto, Graziella"
~person:"Larsson Mossberg, Lena"
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Food and wine events in Europe : a stakeholder approach
Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Messen, Events, Roadshows
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
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ECONIS (ZBW)
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Interest in food events : some insights from Swedish consumers
Andersson, Tommy D.
;
Larsson Mossberg, Lena
- In:
Food and wine events in Europe : a stakeholder approach
,
(pp. 201-212)
.
2014
Persistent link: https://www.econbiz.de/10010367429
Saved in:
2
Food and wine events in Sardinia : the role and performance of institutions and local governments in the "Sardinian young wines exhibition"
Benedetto, Graziella
;
Corinto, Gian Luigi
- In:
Food and wine events in Europe : a stakeholder approach
,
(pp. 157-171)
.
2014
Persistent link: https://www.econbiz.de/10010367435
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