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isPartOf:"Gabler Research"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~subject:"Urlaubsverhalten"
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Search: subject_exact:"Markenidentität"
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Urlaubsverhalten
Markenimage
118
Brand image
117
Consumer behaviour
92
Konsumentenverhalten
92
Brand management
78
Markenführung
78
Brand
45
Markenartikel
45
Beziehungsmarketing
29
Relationship marketing
29
Designation of origin
21
Herkunftsbezeichnung
21
China
12
Rules of origin
11
Ursprungsregeln
11
Advertising effects
10
Brand loyalty
10
Markentreue
10
Werbewirkung
10
Social Web
9
Social web
9
Brand attitude
8
Customer satisfaction
8
Kundenzufriedenheit
8
Brand equity
7
Brand trust
7
Confidence
7
Holiday behaviour
7
Internet marketing
7
Online-Marketing
7
Vertrauen
7
Viral marketing
7
Virales Marketing
7
Country image
6
Deutschland
6
Germany
6
International marketing
6
Internationales Marketing
6
Personality psychology
6
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English
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Hu, Clark
2
Liu, Kuo-Ning
2
Allameh, Sayyed Mohsen
1
Alvarez, Maria D.
1
Asadi, Hassan
1
Campo, Sara
1
Huang, Yung-Chuan
1
Jaberi, Akbar
1
Jeong, Yunduk
1
Kim, Sukkyu
1
Pool, Javad Khazaei
1
Pu, Yongjian
1
Salehzadeh, Reza
1
Su, Chun
1
Zhou, Qiuxiang
1
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Gabler Research
Asia Pacific journal of marketing and logistics
Journal of travel and tourism marketing
48
Tourism management : research, policies, practice
45
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
37
Tourism management perspectives : TMP
25
Journal of destination marketing & management
24
Tourism analysis : an interdisciplinary tourism & hospitality journal
14
Journal of vacation marketing
13
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
11
Journal of vacation marketing : an international journal
9
Journal of business research : JBR
8
Journal of hospitality marketing & management
8
Tourism review
8
Journal of hospitality and tourism insights
7
International journal of leisure and tourism marketing : IJLTM
6
Journal of Islamic marketing
6
Cogent business & management
5
Journal of retailing and consumer services
5
The service industries journal
5
International journal of event and festival management
4
Journal of Tourism, Heritage & Services Marketing : JTHSM
4
Tourism and hospitality research : THR
4
Tourism review : the official journal of the AIEST
4
Administrative Sciences : open access journal
3
Information technology & tourism
3
International journal of technology marketing : IJTMkt
3
Scandinavian journal of hospitality and tourism
3
Tourism and hospitality research : the surrey quarterly review
3
Tourism economics : the business and finance of tourism and recreation
3
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
2
Co-creation and well-being in tourism
2
Enlightening tourism : ET ; a pathmaking journal
2
EuroEconomica
2
European journal of management and business economics : EJM&BE
2
European research studies
2
International journal of contemporary hospitality management
2
International journal of hospitality management
2
International journal of sports marketing & sponsorship
2
Italian journal of marketing : ITJM
2
Journal of Asian finance, economics and business : JAFEB
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ECONIS (ZBW)
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1
The roles of social media and mutual relationships between travel attitudes and brand equity
Huang, Yung-Chuan
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 390-407
Persistent link: https://www.econbiz.de/10014486748
Saved in:
2
The mediating roles of memorable tourism experiences and destination image in the correlation between cultural heritage rejuvenation experience quality and revisiting intention
Zhou, Qiuxiang
;
Pu, Yongjian
;
Su, Chun
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
6
,
pp. 1313-1329
Persistent link: https://www.econbiz.de/10014285999
Saved in:
3
The role of a mega-sporting event in attracting domestic tourists : the case of Seoul
Jeong, Yunduk
;
Kim, Sukkyu
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
2
,
pp. 306-321
Persistent link: https://www.econbiz.de/10013163331
Saved in:
4
Animosity based on traditional enmity versus other causes
Campo, Sara
;
Alvarez, Maria D.
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
3
,
pp. 524-542
Persistent link: https://www.econbiz.de/10013163350
Saved in:
5
The incorporation of Mainland Chinese tourists' experiences into the Taiwan hotel branding process
Liu, Kuo-Ning
;
Hu, Clark
- In:
Asia Pacific journal of marketing and logistics
34
(
2021
)
7
,
pp. 1368-1391
Persistent link: https://www.econbiz.de/10013391083
Saved in:
6
The incorporation of Mainland Chinese tourists' experiences into the Taiwan hotel branding process
Liu, Kuo-Ning
;
Hu, Clark
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
7
,
pp. 1368-1391
Persistent link: https://www.econbiz.de/10013391117
Saved in:
7
Factors influencing sport tourists' revisit intentions : the role and effect of destination image, perceived quality, perceived value and satisfaction
Allameh, Sayyed Mohsen
;
Pool, Javad Khazaei
;
Jaberi, Akbar
- In:
Asia Pacific journal of marketing and logistics
27
(
2015
)
2
,
pp. 191-207
Persistent link: https://www.econbiz.de/10010532601
Saved in:
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