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isPartOf:"Gabler Research / Handel und Internationales Marketing / Retailing and International Marketing"
~isPartOf:"International journal of hospitality management"
~subject:"Internationales Marketing"
~subject:"Marketingmanagement"
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Internationales Marketing
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Gabler Research / Handel und Internationales Marketing / Retailing and International Marketing
International journal of hospitality management
The journal of brand management : an international journal
12
European journal of marketing : EJM
8
Journal of business research : JBR
6
Corporate communications : an international journal
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Brand management in emerging markets : theories and practice
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Building corporate identity, image and reputation in the digital era
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Discussion paper / Center for Economic Research, Tilburg University
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Fashion branding and communication : core strategies of European luxury brands
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Foundations of corporate heritage
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Indian Institute of Management Udaipur Research Paper Series
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of internet marketing and advertising : IJIMA
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
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Journal of strategic marketing
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Journal of the Academy of Marketing Science
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LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
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Marketing intelligence & planning
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Report / Marketing Science Institute
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Report / Marketing Science Institute / Marketing Science Institute
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Revealing the corporation : perspectives on identity, image, reputation, corporate branding, and corporate-level marketing ; an anthology
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Routledge Interpretive Marketing Research Ser.
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Corporate brand strategy : drivers and outcomes of hotel industry's brand orientation
Foroudi, Pantea
- In:
International journal of hospitality management
88
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012293861
Saved in:
2
International corporate brand management : evaluating standardized corporate branding accross countries
Meierer, Markus
-
2011
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008688658
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