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isPartOf:"Handbook of research in international marketing"
~person:"Ronkainen, Ilkka A."
~person:"Samiee, Saeed"
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International marketing
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Internationales Marketing
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Ronkainen, Ilkka A.
Samiee, Saeed
Griffith, David A.
2
Johansson, Johny K.
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Magnusson, Peter
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Sarathy, Ravi
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Handbook of research in international marketing
International marketing review
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of business research : JBR
2
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of international marketing
2
The Harcourt College Publishers series in management
2
Business horizons
1
Cengage learning
1
European journal of marketing
1
Handbook on cross-cultural marketing
1
International business review : the official journal of the European International Business Academy
1
International marketing ; Vol. 1
1
International marketing ; Vol. 2
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International marketing ; Vol. II
1
International marketing ; Vol. V
1
JIBS Special Collections
1
Journal of the Academy of Marketing Science
1
Reviving traditions in research on international market entry
1
Springer eBook Collection / Business and Management
1
SpringerLink / Bücher
1
Staying of top : crucial issues for international business in the 21st century
1
The Dryden Press international edition
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The SAGE handbook of international marketing
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Relevance and rigor in international marketing research : developments in product and brand origin line of inquiry
Samiee, Saeed
;
Leonidou, Leonides C.
- In:
Handbook of research in international marketing
,
(pp. 68-87)
.
2011
Persistent link: https://www.econbiz.de/10009385449
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2
Global brands: does familiarity breed contempt?
Johansson, Johny K.
;
Ronkainen, Ilkka A.
- In:
Handbook of research in international marketing
,
(pp. 279-293)
.
2003
Persistent link: https://www.econbiz.de/10001803904
Saved in:
3
Roles and consequences of electronic commerce in global marketing
Samiee, Saeed
- In:
Handbook of research in international marketing
,
(pp. 336-357)
.
2003
Persistent link: https://www.econbiz.de/10001803944
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