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isPartOf:"Handbook of research on effective marketing in contemporary globalism"
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Handbook of research on effective marketing in contemporary globalism
Global luxury : organizational change and emerging markets since the 1970s
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Economie appliquée : archives de l'Institut de Sciences Mathématiques et Economiques Appliquées ; an international journal of economic analysis
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Luxury marketing : a challenge for theory and practice
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National brands and global markets : an historical perspective
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Louis Vuitton : using digital presence for brand repositioning and CRM
Ahujy, Vandana
- In:
Handbook of research on effective marketing in …
,
(pp. 315-324)
.
2014
Persistent link: https://www.econbiz.de/10010403471
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