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isPartOf:"Handbook of research on mobile marketing management"
~isPartOf:"International journal of business information systems : IJBIS"
~source:"econis"
~subject:"Innovation adoption"
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Search: subject_exact:"Mobilfunkdienste"
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Innovation adoption
Mobile communications
51
Mobilkommunikation
51
Consumer behaviour
16
Konsumentenverhalten
16
Mobile Business
15
Mobile business
15
Mobile phone
12
Mobiltelefon
12
Innovationsakzeptanz
11
Mobile Marketing
10
Mobile marketing
10
Mobile Anwendung
8
Mobile application
8
Electronic Banking
7
Electronic banking
7
Beziehungsmarketing
6
Marketing management
6
Marketingmanagement
6
Relationship marketing
6
Customer satisfaction
5
Internet marketing
5
Kundenzufriedenheit
5
Online-Marketing
5
Dienstleistungsqualität
4
Electronic money
4
Elektronisches Geld
4
Funktechnik
4
Radio engineering
4
Service quality
4
Advertising effects
3
Deutschland
3
E-commerce
3
Electronic Commerce
3
Fuzzy sets
3
Fuzzy-Set-Theorie
3
Germany
3
India
3
Indien
3
KMU
3
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Al Khasawneh, Mohammad Hamdi
1
Al Mamun, Md. Abdullah
1
Al-Badi, Ali H.
1
Bello, Adenike O.
1
Bhuiyan, Md. Yeasir Arafat
1
Chinedu-Eze, Vera C.
1
Eze, Sunday C.
1
Firdaus Bin Ahmad Fauzi
1
Govindaluri, Srikrishna Madhumohan
1
Islam, Md. Shamimul
1
Jamshed Khalid
1
Kalaiarasi, H.
1
Karjaluoto, Heikki
1
Khan, Asharul Islam
1
Lakshmi, P.
1
Lehto, Heikki
1
Leppäniemi, Matti
1
Mann, Andreas
1
Markos, Angelos
1
Mohamed Soliman Mohamed Soliman
1
Muhammad Khaleel
1
Noorliza Karia
1
Nwanji, Tony Ikechukwu
1
Prein, Jan
1
Rabaa'i, Ahmad A.
1
Reeh, Marc-Oliver
1
Saprikis, Vaggelis
1
Schulz, Sebastian
1
Schumacher, Henrik
1
Sharma, Sujeet Kumar
1
Shuhaiber, Ahmed
1
Silberer, Günter
1
Stephan, A.
1
Vlachopoulou, Maro
1
Wiedmann, Klaus-Peter
1
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Handbook of research on mobile marketing management
International journal of business information systems : IJBIS
Journal of retailing and consumer services
16
Technological forecasting & social change : an international journal
14
Journal of business research : JBR
8
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
7
Telecommunications policy : the international journal of digital economy, data sciences and new media
7
International journal of business innovation and research
6
Cogent business & management
5
Global business review
5
International journal of e-business research : an official publication of the Information Resources Management Association
5
International journal of internet marketing and advertising : IJIMA
5
Journal of hospitality marketing & management
5
The international journal of bank marketing : IJBM
5
Electronic markets : the international journal on networked business
4
International journal of bank marketing
4
International journal of electronic business
4
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
4
International journal of innovation and technology management
4
International journal of services, economics and management
4
International journal of technology marketing : IJTMkt
4
Journal of financial services marketing
4
Journal of internet commerce
4
The service industries journal
4
Asia Pacific journal of marketing and logistics
3
Electronic commerce research
3
International journal of contemporary hospitality management
3
International journal of electronic customer relationship management : IJECRM
3
International journal of electronic finance : IJEF
3
International journal of enterprise information systems : an official publication of the Information Resources Management Association
3
International journal of hospitality management
3
International journal of networking and virtual organisations : IJNVO
3
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
3
Journal of electronic commerce research : JECR
3
Journal of global information management : an official publication of the Information Resources Management Association
3
Journal of organizational computing and electronic commerce
3
Marketing intelligence & planning
3
The marketing review
3
African journal of science, technology, innovation and development : AJSTID
2
Economic research
2
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1
An investigation into the acceptance of mobile wallets in the FinTech era : an empirical study from Kuwait
Rabaa'i, Ahmad A.
- In:
International journal of business information systems : …
44
(
2023
)
4
,
pp. 536-580
Persistent link: https://www.econbiz.de/10014437888
Saved in:
2
Global and local perspective on the usage of mobile wallet
Al-Badi, Ali H.
;
Govindaluri, Srikrishna Madhumohan
; …
- In:
International journal of business information systems : …
39
(
2022
)
4
,
pp. 550-568
Persistent link: https://www.econbiz.de/10013198464
Saved in:
3
Modelling consumers' payment behaviour towards contactless cards
Saprikis, Vaggelis
;
Vlachopoulou, Maro
;
Markos, Angelos
- In:
International journal of business information systems : …
38
(
2021
)
3
,
pp. 393-417
Persistent link: https://www.econbiz.de/10012695247
Saved in:
4
Examining mobile marketing technology adoption from an evolutionary process perspective : the study of the UK service SMEs
Eze, Sunday C.
;
Chinedu-Eze, Vera C.
;
Nwanji, Tony Ikechukwu
- In:
International journal of business information systems : …
37
(
2021
)
2
,
pp. 151-181
Persistent link: https://www.econbiz.de/10012596465
Saved in:
5
Intention to adopt mobile banking in Bangladesh : an empirical study of emerging economy
Islam, Md. Shamimul
;
Noorliza Karia
;
Muhammad Khaleel
; …
- In:
International journal of business information systems : …
31
(
2019
)
1
,
pp. 136-151
Persistent link: https://www.econbiz.de/10012063003
Saved in:
6
Developing and validating a comprehensive model of factors influencing consumer acceptance of SMS advertising : empirical evidence using SEM-PLS
Al Khasawneh, Mohammad Hamdi
;
Shuhaiber, Ahmed
- In:
International journal of business information systems : …
27
(
2018
)
3
,
pp. 298-330
Persistent link: https://www.econbiz.de/10011849506
Saved in:
7
Adoption of self service banking channels : the case of mobile banking in India
Kalaiarasi, H.
;
Lakshmi, P.
;
Stephan, A.
- In:
International journal of business information systems : …
26
(
2017
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10011805171
Saved in:
8
Mobile customer relationship management (mCRM) : constraints and challenges
Silberer, Günter
;
Schulz, Sebastian
- In:
Handbook of research on mobile marketing management
,
(pp. 173-189)
.
2010
Persistent link: https://www.econbiz.de/10003919361
Saved in:
9
Employment and acceptance of near field communication in mobile marketing
Wiedmann, Klaus-Peter
;
Reeh, Marc-Oliver
;
Schumacher, Henrik
- In:
Handbook of research on mobile marketing management
,
(pp. 190-212)
.
2010
Persistent link: https://www.econbiz.de/10003919363
Saved in:
10
The impact of gender and age on consumer responsiveness to permission-based mobile advertising
Karjaluoto, Heikki
;
Lehto, Heikki
;
Leppäniemi, Matti
- In:
Handbook of research on mobile marketing management
,
(pp. 303-322)
.
2010
Persistent link: https://www.econbiz.de/10003919381
Saved in:
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