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isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Aarikka-Stenroos, Leena"
~subject:"Verkaufspersonal"
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Industrial marketing management : the international journal for industrial and high-tech firms
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Rhetoric in customer referencing : fortifying sales arguments in two start-up companies
Ruokolainen, Jari
;
Aarikka-Stenroos, Leena
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 188-202
Persistent link: https://www.econbiz.de/10011478793
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