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isPartOf:"International journal of electronic commerce : IJEC"
~isPartOf:"Electronic commerce : Herausforderungen, Anwendungen, Perspektiven"
~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~subject:"Search engine"
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International journal of electronic commerce : IJEC
Electronic commerce : Herausforderungen, Anwendungen, Perspektiven
International journal of advertising : the quarterly review of marketing communications
International journal of industrial organization
1
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Working paper / University of California at Berkeley, Department of Economics
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ECONIS (ZBW)
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Is there an on-line advertisers' dilemma? : a study of click fraud in the pay-per-click model
Dinev, Tamara
;
Hu, Qing
;
Yayla, Ali
- In:
International journal of electronic commerce : IJEC
13
(
2008/09
)
2
,
pp. 29-59
Persistent link: https://www.econbiz.de/10003817294
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2
An economic model of click fraud in publisher networks
Asdemir, Kursad
;
Yurtseven, Özden
;
Yahya, Moin A.
- In:
International journal of electronic commerce : IJEC
13
(
2008/09
)
2
,
pp. 61-89
Persistent link: https://www.econbiz.de/10003817298
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3
The glitch in on-line advertising : a study of click fraud in pay-per-click advertising programs
Midha, Vishal
- In:
International journal of electronic commerce : IJEC
13
(
2008/09
)
2
,
pp. 91-111
Persistent link: https://www.econbiz.de/10003817300
Saved in:
4
Pay-per-action model for on-line advertising
Mahdian, Mohammad
;
Tomak, Kerem
- In:
International journal of electronic commerce : IJEC
13
(
2008/09
)
2
,
pp. 113-128
Persistent link: https://www.econbiz.de/10003817304
Saved in:
5
Schlau und sicher - technologische Trends bei E-Commerce-Lösungen
Bräuer, Martin
;
Stolpmann, Markus
- In:
Electronic commerce : Herausforderungen, Anwendungen, …
,
(pp. 85-102)
.
2000
Persistent link: https://www.econbiz.de/10001528575
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