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isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of fashion marketing and management"
~person:"Lennon, Sharron J."
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Consumer behaviour
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Lennon, Sharron J.
Gijsbrechts, Els
9
Warlop, Luk
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5
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of fashion marketing and management
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Psychology & marketing
3
Journal of business research : JBR
2
Journal of consumer behaviour : an international research review
2
Direct marketing : an international journal
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Family and consumer sciences research journal
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ECONIS (ZBW)
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1
Fashion/clothing research : an analysis of three journals
Johnson, Kim K. P.
;
Lennon, Sharron J.
;
Mun, Jung Mee
; …
- In:
Journal of fashion marketing and management
19
(
2015
)
1
,
pp. 41-55
Persistent link: https://www.econbiz.de/10011299775
Saved in:
2
Assessing college women's associations of American specialty apparel brands
Kwon, Wi-suk
;
Lennon, Sharron J.
- In:
Journal of fashion marketing and management
15
(
2011
)
2
,
pp. 242-256
Persistent link: https://www.econbiz.de/10009232520
Saved in:
3
E-atmosphere, emotional, cognitive, and behavioral responses
Kim, Hyejeong
;
Lennon, Sharron J.
- In:
Journal of fashion marketing and management
14
(
2010
)
3
,
pp. 412-428
Persistent link: https://www.econbiz.de/10008654369
Saved in:
4
Brand name and promotion in online shopping contexts
Park, Minjung
;
Lennon, Sharron J.
- In:
Journal of fashion marketing and management
13
(
2009
)
2
,
pp. 149-160
Persistent link: https://www.econbiz.de/10003858404
Saved in:
5
Ethnic identity, consumption of cultural apparel, and self-perceptions of ethnic consumers
Chattaraman, Veena
;
Lennon, Sharron J.
- In:
Journal of fashion marketing and management
12
(
2008
)
4
,
pp. 518-531
Persistent link: https://www.econbiz.de/10003781737
Saved in:
6
Online visual merchandising (VMD) of apparel web sites
Ha, Young
;
Kwon, Wi-Suk
;
Lennon, Sharron J.
- In:
Journal of fashion marketing and management
11
(
2007
)
4
,
pp. 477-493
Persistent link: https://www.econbiz.de/10003736072
Saved in:
7
Information components of apparel retail web sites: task relevance approach
Kim, Jung-Hwan
;
Kim, Minjeong
;
Lennon, Sharron J.
- In:
Journal of fashion marketing and management
11
(
2007
)
4
,
pp. 494-510
Persistent link: https://www.econbiz.de/10003736074
Saved in:
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