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isPartOf:"Internetökonomie und Hybridität"
~isPartOf:"Journal of promotion management : JPM"
~subject:"Distribution channel"
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Mobile Marketing
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Mobile marketing
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Advertising
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Internet
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Internet marketing
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Ahlert, Dieter
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Evanschitzky, Heiner
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Internetökonomie und Hybridität
Journal of promotion management : JPM
Electronic commerce : Herausforderungen, Anwendungen, Perspektiven
2
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
Ausgewählte Studien des ECC-Handel
1
Der Handel im Informationszeitalter : Konzepte, Instrumente, Umsetzung ; Klaus Barth zum 65. Geburtstag
1
Die Zukunft des Electronic Business
1
Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
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Hamburger Forum Medienökonomie : HFM
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Hamburger Schriften zur Marketingforschung
1
Informationsmanagement und strategische Unternehmensführung
1
Innovative business practices : prevailing a turbulent era
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Internet and network economics : first international workshop, WINE 2005, Hong Kong, China, December 15-17, 2005 ; proceedings
1
Internet-Marketing : Perspektiven und Erfahrungen aus Deutschland und den USA
1
Internet-Marketing : marktorientiertes E-Business in Deutschland und den USA
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Journal of marketing
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Journal of marketing research
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Journal of retailing
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Journal of retailing and consumer services
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Mobile commerce : Grundlagen, Geschäftsmodelle, Erfolgsfaktoren
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Reihe Electronic Commerce
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Wissenschaft & Praxis
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Erfolgsfaktoren des Multi-Channel-Managements
Ahlert, Dieter
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Evanschitzky, Heiner
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2004
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