//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~isPartOf:"Journal of the Academy of Marketing Science"
~isPartOf:"Working paper / National Bureau of Economic Research, Inc."
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Solarium"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Fitness industry
2
Fitness-Wirtschaft
2
Advertising
1
Advertising effects
1
Beziehungsmarketing
1
Brand image
1
Customer value
1
Dienstleistungssektor
1
Footwear
1
Kundenwert
1
Markenimage
1
Relationship marketing
1
Schuhe
1
Service industry
1
USA
1
United States
1
Werbewirkung
1
Werbung
1
more ...
less ...
Type of publication
All
Article
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Ashley, Christy
1
Daryanto, Ahmad
1
Patterson, Paul G.
1
Ruyter, Ko de
1
Sheinin, Daniel A.
1
Varki, Sajeev
1
Wetzels, Martin
1
more ...
less ...
Published in...
All
Journal of advertising : official publication of the American Academy of Advertising
Journal of the Academy of Marketing Science
Working paper / National Bureau of Economic Research, Inc.
International journal of sport management and marketing : IJSMM
13
Journal of sport management : the official journal of the North American Society of Sport Management
5
Qualitätsmanagement im Sport : Beiträge des 5. Deutschen Sportökonomie-Kongresses [16. - 18. November 2006]
4
Sport marketing in a global environment : strategic perspectives
3
International journal of sports marketing & sponsorship
2
Services marketing quarterly
2
Sport management review
2
Sports management as an emerging economic activity : trends and best practices
2
Academia : revista Latinoamericana de administración
1
Academy of Management journal : AMJ
1
Action-based quality management : strategy and tools for continuous improvement
1
Career development international : the journal for executive, consultants, academics and individuals
1
Die Sportbranche : Wachstum - Wettbewerb - Wirtschaftlichkeit
1
Economic research
1
Entrepreneurship in the Asia-Pacific : case studies
1
Erfolgreiche Markendifferenzierung : Strategie und Praxis professioneller Markenprofilierung
1
European Sport management quarterly : ESMQ
1
International journal of contemporary hospitality management
1
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
1
Jahrbuch Markentechnik
1
Journal of business case studies
1
Journal of business market management : jbm
1
Journal of consumer behaviour : an international research review
1
Journal of economics & management strategy : JEMS
1
Journal of health economics
1
Journal of hospitality marketing & management
1
Management research review
1
Managing service quality : MSQ ; an international journal
1
Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
1
Neue Entwicklungslinien im Dienstleistungsmarketing
1
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
1
Service Value als Werttreiber : Konzepte, Messung und Steuerung
1
Shopper-Marketing : mit Shopper Insights zu effektiver Markenführung bis an den POS
1
Soziale Welt : SozW ; Zeitschrift für sozialwissenschaftliche Forschung
1
Sport management cultures
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
Testimonial advertising in the American marketplace : emulation, identity, community
1
The American economic review
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The differential effect of ad novelty and message usefulness on brand judgments
Sheinin, Daniel A.
;
Varki, Sajeev
;
Ashley, Christy
- In:
Journal of advertising : official publication of the …
40
(
2011
)
3
,
pp. 5-17
Persistent link: https://www.econbiz.de/10009302704
Saved in:
2
Service firms and customer loyalty programs : a regulatory fit perspective of reward preferences in a health club setting
Daryanto, Ahmad
;
Ruyter, Ko de
;
Wetzels, Martin
; …
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
5
,
pp. 604-616
Persistent link: https://www.econbiz.de/10008747770
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->