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isPartOf:"Journal of business economics : JBE"
~person:"Brettel, Malte"
~person:"Simon, Hermann"
~subject:"Marketingmanagement"
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Brettel, Malte
Simon, Hermann
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Journal of business economics : JBE
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
3
Erfolgreich mit den Großen des Marketings : [Best of Marketing]
2
Lehrbuch
2
USW working paper
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Die Betriebswirtschaft : DBW
1
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Entrepreneurship, theory and practice : ET & P
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European management journal
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Gabler Edition Wissenschaft / Entrepreneurship
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Harvard-Manager : Periodikum zu Theorie u. Praxis d. Managements
1
International journal of e-entrepreneurship and innovation : IJEEI ; an official publication of the Information Resources Management Association
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business research : JBR
1
Journal of international marketing
1
Journal of marketing
1
Journal of marketing management : MM
1
Journal of strategic marketing
1
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
1
Marketing letters : a journal of research in marketing
1
Research paper series / Graduate School of Business, Stanford University
1
SpringerLink / Bücher
1
Technology analysis & strategic management
1
Wissenschaft & Praxis
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Working paper / Universität Mainz, Lehrstuhl für Betriebswirtschaftslehre und Marketing
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ECONIS (ZBW)
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Der Einfluss nationaler Kultur auf Stellhebel und Wirkung der Marktorientierung in deutschen und thailändischen jungen Unternehmen
Brettel, Malte
;
Engelen, Andreas
;
Heinemann, Florian
- In:
Journal of business economics : JBE
79
(
2009
)
1
,
pp. 59-92
Persistent link: https://www.econbiz.de/10003794251
Saved in:
2
Preisbündelung
Simon, Hermann
- In:
Journal of business economics : JBE
62
(
1992
)
11
,
pp. 1213-1235
Persistent link: https://www.econbiz.de/10001131481
Saved in:
3
Management strategischer Wettbewerbsvorteile
Simon, Hermann
- In:
Journal of business economics : JBE
58
(
1988
)
4
,
pp. 461-480
Persistent link: https://www.econbiz.de/10001046525
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