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isPartOf:"Journal of business research : JBR"
~accessRights:"restricted"
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Search: subject_exact:"Consumer Behaviour"
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Experiment
Consumer behaviour
1,450
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Brand management
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Brand image
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Beziehungsmarketing
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Oppewal, Harmen
3
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2
Dawra, Jagrook
2
Givi, Julian
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Kalakbandi, Vinay Kumar
2
Lowrey, Tina M.
2
Meißner, Martin
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Journal of business research : JBR
Journal of behavioral and experimental economics
50
Journal of economic behavior & organization : JEBO
48
Journal of retailing and consumer services
41
Food policy : economics planning and politics of food and agriculture
34
Management science : journal of the Institute for Operations Research and the Management Sciences
30
Journal of behavioral decision making
25
International journal of hospitality management
23
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
22
Tourism management : research, policies, practice
20
Journal of economic psychology : research in economic psychology and behavioral economics
19
Journal of consumer research : JCR ; an interdisciplinary bimonthly
18
Information systems research : ISR
16
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
16
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
15
Psychology & marketing
15
Journal of travel and tourism marketing
14
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
14
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
14
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
14
Economics letters
13
European economic review : EER
13
Journal of consumer research : JCR ; an interdisciplinary journal
13
Journal of marketing research
13
Marketing letters : a journal of research in marketing
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NBER working paper series
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Experimental economics : a journal of the Economic Science Association
12
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
11
Journal of marketing communications
11
Journal of marketing research : JMR
11
Applied economics
10
Discussion papers / CEPR
10
Journal of retailing
10
Agricultural economics : the journal of the International Association of Agricultural Economists
9
Applied economics letters
9
Energy economics
9
Games and economic behavior
9
Journal of agricultural & food industrial organization
9
Journal of environmental economics and management : JEEM ; the official journal of the Association of Environmental and Resource Economists
9
Tourism management perspectives : TMP
9
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ECONIS (ZBW)
62
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1
Virtual reality-based product displays to inspire consumers' purchase intentions : an experimental study
Raza, Ali
;
Wasim, Manahil
;
Ishaq, Muhammad Ishtiaq
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014549586
Saved in:
2
Co-branding as a masstige strategy for luxury brands : desirable or not?
Quamina, La Toya
;
Xue, Melanie Tao
;
Chawdhary, Rahul
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014281177
Saved in:
3
Preference for partner or servant brand roles depends on consumers' power distance belief
Van Esch, Patrick
;
Cui, Yuanyuan
;
Sledge, April
;
Das, Gopal
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014302557
Saved in:
4
How do likes influence revenue? : a randomized controlled field experiment
Grahl, Jörn
;
Hinz, Oliver
;
Rothlauf, Franz
; …
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014383037
Saved in:
5
Footwear consumer behavior : the influence of stimuli on emotions and decision making
Juárez-Varón, David
;
Mengual-Recuerda, Ana
;
Capatina, …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014304052
Saved in:
6
The effect of brand names and logos' figurativeness on memory : an experimental approach
Lencastre, Paulo de
;
Machado, Joana César
;
Costa, Patrício
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014304102
Saved in:
7
Deliberation does not make the attraction effect disappear : the role of induced cognitive reflection
Padamwar, Pravesh Kumar
;
Kalakbandi, Vinay Kumar
; …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013468770
Saved in:
8
The effects of solicitation and target amounts on consumers' charitable giving decisions
Park, Sohyeon
;
Yoon, Song-oh
- In:
Journal of business research : JBR
141
(
2022
),
pp. 279-289
Persistent link: https://www.econbiz.de/10013168035
Saved in:
9
How rating mechanisms shape user search, quality inference and engagement in online platforms : experimental evidence
Foster, Joshua
- In:
Journal of business research : JBR
142
(
2022
),
pp. 791-807
Persistent link: https://www.econbiz.de/10013168461
Saved in:
10
Is cyber anxiety signaling useful? : an examination of leader's emotional and behavioral reactions
Liu, Pei
;
Li, Xin
;
Liu, Nan
;
Ma, Yu
;
Wang, Xiaotian
; …
- In:
Journal of business research : JBR
146
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013271367
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