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isPartOf:"Journal of business research : JBR"
~isPartOf:"American journal of agricultural economics"
~isPartOf:"Journal of economics & management strategy : JEMS"
~subject:"Marketing management"
~subject:"Theorie"
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Marketing management
Theorie
Product quality
145
Produktqualität
145
Theory
60
Consumer behaviour
32
Konsumentenverhalten
32
USA
20
United States
20
Signalling
17
Asymmetric information
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Dienstleistungsqualität
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Preismanagement
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Product differentiation
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Product labelling
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Brand management
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Quality management
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Qualitätsmanagement
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Moschini, Giancarlo
3
Sexton, Richard J.
3
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2
Garella, Paolo G.
2
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2
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2
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2
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1
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1
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1
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Journal of business research : JBR
American journal of agricultural economics
Journal of economics & management strategy : JEMS
Economics letters
60
International journal of industrial organization
54
NBER working paper series
51
Discussion paper / Centre for Economic Policy Research
48
International journal of production research
48
NBER Working Paper
48
Working paper / National Bureau of Economic Research, Inc.
47
European journal of operational research : EJOR
42
International journal of production economics
41
The journal of industrial economics
36
The Rand journal of economics
35
CESifo working papers
33
Journal of economics
30
Journal of international economics
29
International economic review
25
Quaderni - working paper DSE / Alma Mater Studiorum - Università di Bologna, Department of Economics
25
Europäische Hochschulschriften / 5
22
Journal of economic behavior & organization : JEBO
22
Discussion paper / Tinbergen Institute
21
Management science : journal of the Institute for Operations Research and the Management Sciences
21
European economic review : EER
20
Journal of institutional and theoretical economics : JITE
20
Discussion paper
19
Economic inquiry : journal of the Western Economic Association International
18
The American economic review
17
Applied economics
15
Bulletin of economic research
15
International journal of quality & reliability management
15
The economic journal : the journal of the Royal Economic Society
15
The review of economic studies
15
Working paper
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CESifo Working Paper Series
14
Discussion papers / Wissenschaftszentrum Berlin für Sozialforschung : Forschungsschwerpunkt Markt und politische Ökonomie
14
Journal of regulatory economics
14
The Canadian journal of economics
14
CORE discussion paper : DP
13
Journal of political economy
13
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
63
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1
The impacts of logo dynamism and product types on brand market performance
Wang, Xin
;
Liu, Huimin
;
Chen, Hao
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014368454
Saved in:
2
The influence of self-decided prices on expected quality
Mukherjee, Sudipta
;
Pandelaere, Mario
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014294830
Saved in:
3
Market and welfare effects of quality misperception in food labels
Scott, Francisco
;
Sesmero, Juan P.
- In:
American journal of agricultural economics
104
(
2022
)
5
,
pp. 1747-1769
Persistent link: https://www.econbiz.de/10013466146
Saved in:
4
A temporal construal theory explanation of the price-quality relationship in online dynamic pricing
Guizzardi, Andrea
;
Mariani, Marcello M.
;
Stacchini, Annalisa
- In:
Journal of business research : JBR
146
(
2022
),
pp. 32-44
Persistent link: https://www.econbiz.de/10013271370
Saved in:
5
A theory of maximalist luxury
Liu, Zhenqi
;
Yildirim, Pinar
;
Zhang, Z. John
- In:
Journal of economics & management strategy : JEMS
31
(
2022
)
2
,
pp. 284-323
Persistent link: https://www.econbiz.de/10013185710
Saved in:
6
Location, location...mailing location? : the impact of address as a signal
Johnson, Clark D.
;
Bauer, Brittney C.
;
Kelting, Katie
; …
- In:
Journal of business research : JBR
128
(
2021
),
pp. 326-337
Persistent link: https://www.econbiz.de/10012494460
Saved in:
7
Quality standards, industry structure, and welfare in a global economy
Gaigné, Carl
;
Larue, Bruno
- In:
American journal of agricultural economics
98
(
2016
)
5
,
pp. 1432-1449
Persistent link: https://www.econbiz.de/10011635548
Saved in:
8
Marketing and supply chain coordination and intelligence quality : a product innovation performance perspective
Mostaghel, Rana
;
Oghazi, Pejvak
;
Patel, Pankaj C.
; …
- In:
Journal of business research : JBR
101
(
2019
),
pp. 597-606
Persistent link: https://www.econbiz.de/10012103508
Saved in:
9
What is in a Name? : information, heterogeneity, and quality in a theory of nested names
Yu, Jianyu
;
Bouamra-Mechemache, Zohra
;
Zago, Angelo M.
- In:
American journal of agricultural economics
100
(
2018
)
1
,
pp. 286-310
Persistent link: https://www.econbiz.de/10011959367
Saved in:
10
The majority premium : competence inferences derived from majority consumption
Ziano, Ignazio
;
Pandelaere, Mario
- In:
Journal of business research : JBR
92
(
2018
),
pp. 339-349
Persistent link: https://www.econbiz.de/10011925486
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