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isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of advertising research"
~type_genre:"Aufsatz in Zeitschrift"
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Search: creator:"Singh, Nitish"
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Consumer behaviour
3
Konsumentenverhalten
3
Internet marketing
2
Online-Marketing
2
Website
2
Attitude toward the site
1
Brand equity
1
Brand image
1
Confidence
1
Consumer involvement
1
Culture
1
E-commerce
1
Electronic Commerce
1
Hispanics
1
Hispano-Amerikaner
1
Internet
1
Kultur
1
Markenimage
1
Marketing management
1
Marketingmanagement
1
Purchasing risk
1
Target group
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Trust in e-vendor
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USA
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United States
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Vertrauen
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Website cultural congruity
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Zielgruppe
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Aufsatz in Zeitschrift
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English
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Singh, Nitish
3
Baack, Daniel W.
2
Baack, Donald
1
Bartikowski, Boris
1
Pereira, Arun
1
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Journal of business research : JBR
Journal of advertising research
Journal of electronic commerce research : JECR
4
Thunderbird international business review
4
Global business and organizational excellence : a review of research & best practices
2
Journal of global marketing
2
European journal of marketing : EJM
1
European journal of operational research : EJOR
1
International journal of commerce and management
1
Journal of business ethics : JOBE
1
Journal of euromarketing
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of international management
1
Journal of international marketing
1
Journal of marketing theory and practice
1
Journal of promotion management : JPM
1
Journal of transnational management : the official journal of the International Management Development Association
1
Management decision : MD
1
Management international review : MIR ; journal of international business
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Multinational business review
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ECONIS (ZBW)
3
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Should all firms adapt websites to international audiences?
Bartikowski, Boris
;
Singh, Nitish
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 246-252
Persistent link: https://www.econbiz.de/10010245284
Saved in:
2
Culturally customizing websites for US Hispanic online consumers
Singh, Nitish
;
Baack, Daniel W.
;
Pereira, Arun
;
Baack, …
- In:
Journal of advertising research
48
(
2008
)
2
,
pp. 224-234
Persistent link: https://www.econbiz.de/10003742666
Saved in:
3
Culture and web communications
Baack, Daniel W.
;
Singh, Nitish
- In:
Journal of business research : JBR
60
(
2007
)
3
,
pp. 181-188
Persistent link: https://www.econbiz.de/10003428808
Saved in:
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