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isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of customer behaviour"
~person:"Brennan, Ross"
~person:"Edwards, John"
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Search: subject_exact:"B-to-B-Markenführung"
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Brennan, Ross
Edwards, John
Sharma, Piyush
5
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Mora Cortez, Roberto
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Burton, Jamie
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Journal of business research : JBR
Journal of customer behaviour
AMS - advanced marketing series
1
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of financial services marketing : JFSM
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The SAGE handbook of marketing ethics
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ECONIS (ZBW)
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1
Entrepreneurial strategy-making, corporate entrepreneurship preparedness and entrepreneurial sales actions : improving B2B sales performance
Edwards, John
;
Miles, Morgan P.
;
D'Alessandro, Steven
; …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014227814
Saved in:
2
Linking B2B sales performance to entrepreneurial self-efficacy, entrepreneurial selling actions
Edwards, John
;
Miles, Morgan P.
;
D'Alessandro, Steven
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 585-593
Persistent link: https://www.econbiz.de/10013168421
Saved in:
3
The use of social media in B2B marketing and branding : an exploratory study
Brennan, Ross
;
Croft, Robin
- In:
Journal of customer behaviour
11
(
2012
)
2
,
pp. 101-115
Persistent link: https://www.econbiz.de/10009664034
Saved in:
4
The industrial/consumer dichotomy in marketing : can formal taxonomic thinking help?
Brennan, Ross
- In:
Journal of customer behaviour
11
(
2012
)
4
,
pp. 311-323
Persistent link: https://www.econbiz.de/10009722614
Saved in:
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