//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Journal of international consumer marketing"
~isPartOf:"The journal of product & brand management"
~type:"book"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Herstellermarke"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand
2
Brand management
2
Markenartikel
2
Markenführung
2
Beziehungsmarketing
1
Brand image
1
Consumer behaviour
1
Familienunternehmen
1
Family business
1
India
1
Indien
1
Konsumentenverhalten
1
Markenimage
1
Relationship marketing
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
Article
262
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Aufsatzsammlung
1
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
2
Author
All
Bettinelli, Cristina
1
Botero, Isabel
1
Cayolla, Ricardo Roseira
1
Centeno-Velázquez, Edgar
1
Fetscherin, Marc
1
Guzman, Francisco
1
Pedeliento, Giuseppe
1
Veloutsou, Cleopatra
1
more ...
less ...
Published in...
All
Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of international consumer marketing
The journal of product & brand management
SpringerLink / Bücher
59
Springer eBook Collection
17
Europäische Hochschulschriften / 5
16
Report / Marketing Science Institute
15
Gabler Edition Wissenschaft
13
NBER working paper series
13
Springer eBook Collection / Business and Economics
12
The journal of brand management : an international journal
12
Working paper / National Bureau of Economic Research, Inc.
12
Research
11
Discussion papers / CEPR
10
Gabler Research
10
Report / Marketing Science Institute / Marketing Science Institute
10
Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES
10
Faculty & research / Insead : working paper series
8
NBER Working Paper
8
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
8
Schriftenreihe Studien zum Konsumentenverhalten
8
Working paper series
8
CESifo working papers
7
Discussion paper / Centre for Economic Policy Research
7
EBSCOhost eBook Collection
7
Les cahiers de recherche / HEC Paris
7
Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft
7
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
7
Springer Gabler Research
7
Discussion paper / Tinbergen Institute
6
ERIM report series research in management
6
Innovatives Markenmanagement
6
R & D / Institut Eropéen d'Administration des Affaires ; Corporate Renewal Initiative : working papers
6
R&D / INSEAD / INSEAD
6
Schriften zu Marketing und Management
6
Discussion paper / Center for Economic Research, Tilburg University
5
Gabler Edition Wissenschaft / Marken- und Produktmanagement
5
IDEI working papers
5
Reihe: Marketing : MAR
5
Rotterdam Institute for Business Economic Studies
5
SFB 649 discussion paper
5
Springer eBook Collection / Business and Management
5
Working paper
5
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Special issue: building bridges across branding research : family business brands and the branding process
Botero, Isabel
(
ed.
);
Pedeliento, Giuseppe
(
ed.
); …
-
2023
Persistent link: https://www.econbiz.de/10014315469
Saved in:
2
Consumer brand relationships
Fetscherin, Marc
(
ed.
);
Cayolla, Ricardo Roseira
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011587779
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->