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isPartOf:"Journal of internet commerce"
~language:"eng"
~person:"Choi, Sejung Marina"
~person:"Gutiérrez Arranz, Ana María"
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An examination of effects of credibility and congruency on consumer responses to banner advertisements
Kim, Sojung
;
Choi, Sejung Marina
- In:
Journal of internet commerce
11
(
2012
)
1/4
,
pp. 139-160
Persistent link: https://www.econbiz.de/10009703943
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Designing effective websites: the moderating role of user Internet experience
San José Cabezudo, Rebeca
;
Gutiérrez Arranz, Ana María
; …
- In:
Journal of internet commerce
6
(
2007
)
1
,
pp. 35-60
Persistent link: https://www.econbiz.de/10003492440
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