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isPartOf:"Journal of marketing management : MM"
~person:"Ang, Lawrence"
~person:"Battor, Mohamed"
~subject:"Betriebliche Finanzwirtschaft"
~subject:"Beziehungsmarketing"
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Journal of marketing management : MM
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Does organisational culture influence CRM's financial outcomes?
Iriana, Reiny
;
Buttle, Francis A.
;
Ang, Lawrence
- In:
Journal of marketing management : MM
29
(
2013
)
3/4
,
pp. 467-493
Persistent link: https://www.econbiz.de/10009761850
Saved in:
2
Complaints-handling processes and organisational benefits : an ISO 10002-based investigation
Ang, Lawrence
;
Buttle, Francis A.
- In:
Journal of marketing management : MM
28
(
2012
)
9/10
,
pp. 1021-1042
Persistent link: https://www.econbiz.de/10009615238
Saved in:
3
The impact of customer relationship management capability on innovation and performance advantages : testing a mediated model
Battor, Moustafa
;
Battor, Mohamed
- In:
Journal of marketing management : MM
26
(
2010
)
9/10
,
pp. 842-857
Persistent link: https://www.econbiz.de/10008664036
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