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isPartOf:"Journal of marketing management : MM"
~subject:"Customer value"
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Search: subject_exact:"Betriebliche Wertschöpfungsrechnung"
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Customer value
Betriebliche Wertschöpfung
22
Value creation
22
Customer integration
9
Kundenintegration
9
Service-Dominant Logic
9
Service-dominant logic
9
Beziehungsmarketing
5
Relationship marketing
5
Gesundheitswesen
4
Health care system
4
Marketing management
4
Marketingmanagement
4
Consumer behaviour
3
Dienstleistungsqualität
3
Institutional economics
3
Institutionenökonomik
3
Konsumentenverhalten
3
Kundenwert
3
Resource-based view
3
Ressourcenorientierter Ansatz
3
Service quality
3
Social marketing
3
value co-creation
3
value creation
3
Luxury goods
2
Luxusgüter
2
Marketing theory
2
Marketingtheorie
2
Social Marketing
2
Social Web
2
Social web
2
co-creation
2
1970-1979
1
Arzneimittel
1
B-to-B-Marketing
1
Bekleidungsindustrie
1
Bibliometrics
1
Bibliometrie
1
Business ethics
1
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English
3
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Baumann, Jasmin
1
Hartley, Stephanie
1
Le Meunier-FitzHugh, Kenneth
1
McKechnie, Sally
1
Tynan, Caroline
1
Yngfalk, Anna Fyrberg
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Journal of marketing management : MM
Industrial marketing management : the international journal for industrial and high-tech firms
46
Journal of business research : JBR
28
Journal of retailing and consumer services
13
The journal of business & industrial marketing
13
The service industries journal
13
Marketing theory
12
The journal of services marketing
12
Journal of service management
11
International journal of contemporary hospitality management
8
International journal of hospitality management
8
Tourism management : research, policies, practice
8
Technological forecasting & social change : an international journal
7
Journal of service theory and practice : JSTP
6
Journal of strategic marketing
6
Journal of the Academy of Marketing Science
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Business horizons
5
International journal of services and operations management
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of revenue and pricing management
5
Journal of service research : JSR
5
Service business
5
Cogent business & management
4
European Sport management quarterly : ESMQ
4
Journal of business-to-business marketing
4
Journal of service research
4
Management decision : MD
4
Marketing : ZFP ; journal of research and management
4
The international review of retail, distribution and consumer research
4
AMS review : official publication of the Academy of Marketing Science
3
Australasian marketing journal
3
European journal of marketing : EJM
3
European management journal
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
Innovation in pricing : contemporary theories and best practices
3
Journal of hospitality and tourism insights
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
British journal of management : BJM
2
Business process management journal
2
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ECONIS (ZBW)
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1
Making value co-creation a reality : exploring the co-creative value processes in customer-salesperson interaction
Baumann, Jasmin
;
Le Meunier-FitzHugh, Kenneth
- In:
Journal of marketing management : MM
31
(
2015
)
3/4
,
pp. 289-316
Persistent link: https://www.econbiz.de/10010512567
Saved in:
2
Interpreting value in the customer service experience using customer-dominant logic
Tynan, Caroline
;
McKechnie, Sally
;
Hartley, Stephanie
- In:
Journal of marketing management : MM
30
(
2014
)
9/10
,
pp. 1058-1081
Persistent link: https://www.econbiz.de/10010411295
Saved in:
3
"It's not us, it's them!" : rethinking value co-creation among multiple actors
Yngfalk, Anna Fyrberg
- In:
Journal of marketing management : MM
29
(
2013
)
9/10
,
pp. 1163-1181
Persistent link: https://www.econbiz.de/10010195000
Saved in:
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