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isPartOf:"Journal of marketing research : JMR"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"Competitive strategy"
~subject:"Corporate Social Responsibility"
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Journal of marketing research : JMR
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
CSR und Produktmanagement : langfristige Wettbewerbsvorteile durch nachhaltige Produkte
4
Management-Reihe Corporate Social Responsibility
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Harvard-Business-Manager : das Wissen der Besten
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Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
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International journal of ecological economics & statistics
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Japanese management in evolution : new directions, breaks and emerging practices
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Journal of competition law & economics
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Journal of fashion marketing and management
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Journal of financial intermediation
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Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
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Management made in Austria : Wege zum Erfolg
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Marketing letters : a journal of research in marketing
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Marketing-mix strategies - product strategy and promotion strategy
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Mitteilungen aus der ISI-Erhebung zur Modernisierung der Produktion
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R & D management
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Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft
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Research paper series / Stanford Graduate School of Business
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South Asian journal of management : SAJM
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Turf wars : product line strategies in competitive markets
Joshi, Yogesh V.
;
Reibstein, David J.
;
Zhang, Z. John
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
1
,
pp. 128-141
Persistent link: https://www.econbiz.de/10011437698
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2
For a few cents more : why supersize unhealthy food?
Dobson, Paul
;
Gerstner, Eitan
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
4
,
pp. 770-778
Persistent link: https://www.econbiz.de/10008652568
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