//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Journal of retailing"
~person:"Breugelmans, Els"
~subject:"Decision under uncertainty"
~subject:"Promotion effectiveness"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer promotion"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Decision under uncertainty
Promotion effectiveness
Sales promotion
3
Verkaufsförderung
3
Consumer behaviour
2
Konsumentenverhalten
2
Preismanagement
2
Pricing strategy
2
Advertising effects
1
Brand image
1
Cross-channel promotion effects
1
Distribution channel
1
Einzelhandel
1
Entscheidung unter Unsicherheit
1
Food retailing
1
Food trade
1
Kaufentscheidung
1
Lebensmitteleinzelhandel
1
Lebensmittelhandel
1
Markenimage
1
Multi-channel grocery shopping
1
Online retailing
1
Online-Handel
1
Premiums
1
Price cuts
1
Price promotions
1
Purchase decision
1
Purchase decisions
1
Retail trade
1
Retailing
1
Vertriebsweg
1
Werbewirkung
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Breugelmans, Els
Campo, Katia
1
Dellaert, Benedict G. C.
1
Dutta, Sujay
1
Jha, Subhash
1
Krishnan, Balaji C.
1
Köhler, Clemens F.
1
Ruyter, Ko de
1
more ...
less ...
Published in...
All
Journal of retailing
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Cross-channel effects of price promotions : an empirical analysis of the multi-channel grocery retail sector
Breugelmans, Els
;
Campo, Katia
- In:
Journal of retailing
92
(
2016
)
3
,
pp. 333-351
Persistent link: https://www.econbiz.de/10011566709
Saved in:
2
Promoting interactive decision Aids on retail websites : a message framing perspective with new versus traditional focal actions
Breugelmans, Els
;
Köhler, Clemens F.
;
Dellaert, …
- In:
Journal of retailing
88
(
2012
)
2
,
pp. 226-235
Persistent link: https://www.econbiz.de/10009562821
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->