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isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Gabler Edition Wissenschaft"
~person:"Richard, Marie-Odile"
~subject:"Brand image"
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Journal of retailing and consumer services
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How to reduce perceived risk when buying online : the interactions between intangibility, product knolwedge, brand familarity, privacy and security concerns
Nepomuceno, Marcelo Vinhal
;
Laroche, Michel
;
Richard, …
- In:
Journal of retailing and consumer services
21
(
2014
)
4
,
pp. 619-629
Persistent link: https://www.econbiz.de/10010388516
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