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isPartOf:"Journal of targeting, measurement and analysis for marketing"
~isPartOf:"Services marketing quarterly"
~subject:"Customer satisfaction"
~subject:"Gini-Koeffizient"
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Journal of targeting, measurement and analysis for marketing
Services marketing quarterly
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International journal of contemporary hospitality management
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International Journal of Wine Business Research
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International journal of event and festival management
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International journal of wine business research
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Perceived service quality and loyalty of fitness centers' customers : segmenting members through their exercise motives
Tsitskari, E.
;
Tzetzis, G.
;
Konsoulas, D.
- In:
Services marketing quarterly
38
(
2017
)
4
,
pp. 253-268
Persistent link: https://www.econbiz.de/10011798695
Saved in:
2
Satisfaction-based segmentation : application of Kano model in Indian fast food industry
Ponnam, Abhilash
;
Sahoo, Debajani
;
Balaji, M. S.
- In:
Journal of targeting, measurement and analysis for marketing
19
(
2011
)
3/4
,
pp. 195-205
Persistent link: https://www.econbiz.de/10009427433
Saved in:
3
Using Cox regression to model customer time to churn in the wireless telecommunications industry
Wong, Ken Kwong-kay
- In:
Journal of targeting, measurement and analysis for marketing
19
(
2011
)
1
,
pp. 37-43
Persistent link: https://www.econbiz.de/10009233560
Saved in:
4
Enhancing segmentation systems
Greene, Henry
;
Greene, Shanti
- In:
Journal of targeting, measurement and analysis for marketing
16
(
2007/08
)
4
,
pp. 298-311
Persistent link: https://www.econbiz.de/10003798088
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