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isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"Australasian marketing journal"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~subject:"Italy"
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Italy
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Hu, Lala
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Journal of travel and tourism marketing
Australasian marketing journal
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Economia / Richerche
4
I georgofili / Quaderni
3
Bio-based and applied economics
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Journal of food products marketing
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Enometrica : review of the Vineyard Data Quantification Society and the European Association of Wine Economists
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Fashion branding and communication : core strategies of European luxury brands
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Gaia
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International journal of Chinese culture and management : IJCCM
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International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
1
International journal of food and beverage manufacturing and business models : an official publication of the Information Resources Management Association
1
International journal of globalisation and small business : IJGSB
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International marketing and the country of origin effect : the global impact of 'Made in Italy'
1
International marketing and trade of quality food products
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Italian journal of marketing : ITJM
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Journal of agricultural & food industrial organization
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Journal of agricultural economics
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Journal of euromarketing
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Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
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The challenge of publishing research about a never-ending subject for marketing scholars : the country of origin
Checchinato, Francesca
;
Disegna, Marta
;
Vescovi, Tiziano
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
2
,
pp. 160-165
Persistent link: https://www.econbiz.de/10011891430
Saved in:
2
The country of brand communication in the retail setting : an analysis of Italian products in China
Hu, Lala
;
Checchinato, Francesca
- In:
Australasian marketing journal
23
(
2015
)
4
,
pp. 325-332
Persistent link: https://www.econbiz.de/10011419490
Saved in:
3
Managing favorable product-country match in international markets : the case of "made in Gessi"
Matarazzo, Michela
;
Resciniti, Riccardo
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
4
,
pp. 422-434
Persistent link: https://www.econbiz.de/10010408598
Saved in:
4
Does country of origin affect brand associations? : the case of Italian brands in China
Checchinato, Francesca
;
Disegna, Marta
;
Vescovi, Tiziano
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
4
,
pp. 409-421
Persistent link: https://www.econbiz.de/10010408599
Saved in:
5
Country-of-origin effect and firm reputation influence in business-to-business markets with high cultural distance
Cedrola, Elena
;
Battaglia, Loretta
- In:
Journal of global scholars of marketing science : …
23
(
2013
)
4
,
pp. 394-408
Persistent link: https://www.econbiz.de/10010408600
Saved in:
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