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isPartOf:"Journal of vacation marketing : an international journal"
~person:"Dutta, Kirti"
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Using structural equation modeling to understand the impact of Bollywood movies on destination image, tourist activity, and purchasing behavior of Indians
Josiam, Bharath M.
;
Spears, Daniel L.
;
Pookulangara, …
- In:
Journal of vacation marketing : an international journal
21
(
2015
)
3
,
pp. 251-261
Persistent link: https://www.econbiz.de/10011403675
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