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isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Journal of strategic marketing"
~language:"eng"
~subject:"Marketing"
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Marketing
Marketing management
243
Marketingmanagement
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Beziehungsmarketing
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33
Firm performance
31
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Theorie
25
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market orientation
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Akaka, Melissa Archpru
1
Blackson, Charles
1
Buccieri, Dominic
1
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Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of strategic marketing
Journal of business research : JBR
55
Industrial marketing management : the international journal for industrial and high-tech firms
51
SpringerLink / Bücher
23
European journal of marketing : EJM
22
Journal of marketing management : MM
21
Journal of marketing
18
Journal of Islamic marketing : JIMA
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Journal of business-to-business marketing
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Marketing intelligence & planning
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The journal of business & industrial marketing
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Marketing theory
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AMS review : official publication of the Academy of Marketing Science
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Journal of the Academy of Marketing Science
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Business horizons
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of research in marketing and entrepreneurship : JRME
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McGraw-Hill/Irwin series in marketing
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International journal of islamic marketing and branding
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Journal of research in marketing and entrepreneurship
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OECD Health Statistics
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Cogent business & management
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Journal of Islamic marketing
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Journal of macromarketing
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Springer eBook Collection / Business and Management
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Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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European research studies
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International journal of wine business research : IJWBR
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Journal of business ethics : JOBE
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Series / American Marketing Association
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EBSCOhost eBook Collection
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Journal of business strategy
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Review of marketing research
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The Irwin series in marketing
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AMA educators' proceedings
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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ECONIS (ZBW)
18
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1
Innovation and differentiation of emerging market international new ventures the role of entrepreneurial marketing
Buccieri, Dominic
;
Javalgi, Rajshekhar (Raj) G.
;
Gross, …
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 549-577
Persistent link: https://www.econbiz.de/10014304915
Saved in:
2
Following the customers : dynamic competitive repositioning
Ning, Z. Eddie
;
Villas-Boas, J. Miguel
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 1002-1018
Persistent link: https://www.econbiz.de/10012878402
Saved in:
3
Houdini's magical marketing strategies
Weinstein, Art
- In:
Journal of strategic marketing
30
(
2022
)
7
,
pp. 691-702
Persistent link: https://www.econbiz.de/10013492881
Saved in:
4
The dimensionality of the market orientation construct
Crick, James M.
- In:
Journal of strategic marketing
29
(
2021
)
4
,
pp. 281-300
Persistent link: https://www.econbiz.de/10012515859
Saved in:
5
Unfolding market vision quality : understanding its dimensions, drivers, and before-launch performance
Thongpravati, Onnida
;
Reid, Mike
;
Dobele, Angela R.
- In:
Journal of strategic marketing
28
(
2020
)
2
,
pp. 123-135
Persistent link: https://www.econbiz.de/10012202798
Saved in:
6
The impact of entrepreneurial marketing on innovative marketing performance in small- and medium-sized companies
Rezvani, Mehran
;
Fathollahzadeh, Zeinab
- In:
Journal of strategic marketing
28
(
2020
)
2
,
pp. 136-148
Persistent link: https://www.econbiz.de/10012202799
Saved in:
7
Between saying and doing is the ocean : an empirical exploration of the gap between strategic marketing plans and their implementation in the life sciences industry
Smith, Brian D.
- In:
Journal of strategic marketing
27
(
2019
)
1
,
pp. 38-49
Persistent link: https://www.econbiz.de/10012202442
Saved in:
8
Diffusing market orientation to drive marketing capital : evidence from Vietnam
Nguyen Dinh Tho
;
Nguyen Thi Mai Trang
;
Shultz, Clifford J.
- In:
Journal of strategic marketing
26
(
2018
)
6
,
pp. 520-531
Persistent link: https://www.econbiz.de/10011976047
Saved in:
9
Case study: how a business school blog can build stakeholder relationships and create added value in an MBA marketing program
Weinstein, Art T.
;
McFarlane, Donovan A.
- In:
Journal of strategic marketing
25
(
2017
)
2
,
pp. 101-113
Persistent link: https://www.econbiz.de/10011742934
Saved in:
10
The quantitative strategic planning matrix : a new marketing tool
David, Meredith E.
;
David, Fred R.
;
Davod, Forest R.
- In:
Journal of strategic marketing
25
(
2017
)
4
,
pp. 342-352
Persistent link: https://www.econbiz.de/10011871399
Saved in:
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