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isPartOf:"Marketing Science"
~isPartOf:"The journal of industrial economics"
~subject:"Advertising planning"
~subject:"Brauerei"
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Advertising planning
Brauerei
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Marketing Science
The journal of industrial economics
Proceedings of the 20th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 6 – 8, 2012, Vienna, Austria
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Working papers / University of Delaware, Department of Economics
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Does exclusive dealing matter? : evidence from distribution contract changes in the U.S. beer industry
Chen, Chia-Wen
;
Shieh, Shiou
- In:
The journal of industrial economics
64
(
2016
)
3
,
pp. 411-435
Persistent link: https://www.econbiz.de/10011574438
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Asymmetric market shares, advertising and pricing : equilibrium with an information gatekeeper
Arnold, Michael A.
;
Li, Chenguang
;
Saliba, Christine
; …
- In:
The journal of industrial economics
59
(
2011
)
1
,
pp. 63-84
Persistent link: https://www.econbiz.de/10009125549
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