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isPartOf:"Marketing letters : a journal of research in marketing"
~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Häubl, Gerald"
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Consumer behaviour
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Choice restriction
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Consumer decision-making
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Häubl, Gerald
Grewal, Dhruv
9
Bagozzi, Richard P.
7
Kumar, V.
7
Hoyer, Wayne D.
5
Verhoef, Peter C.
5
Blut, Markus
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Marketing letters : a journal of research in marketing
Journal of the Academy of Marketing Science
Journal of marketing research : JMR
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
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Handbook of marketing decision models
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Information systems research : ISR
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of marketing
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Journal of marketing research
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Netspar Discussion Paper
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ECONIS (ZBW)
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Product set granularity and consumer response to recommendations
Tsekouras, Dimitrios
;
Dellaert, Benedict G. C.
;
Donkers, Bas
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
2
,
pp. 186-202
Persistent link: https://www.econbiz.de/10012290945
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2
Consumer substitution decisions : an integrative framework
Hamilton, Rebecca W.
;
Thompson, Debora V.
;
Arens, Zachary G.
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 305-317
Persistent link: https://www.econbiz.de/10010401324
Saved in:
3
Choice under restrictions
Botti, Simona
;
Broniarczyk, Susan
;
Häubl, Gerald
; …
- In:
Marketing letters : a journal of research in marketing
19
(
2008
)
3/4
,
pp. 183-199
Persistent link: https://www.econbiz.de/10003774239
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