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isPartOf:"Marketing letters : a journal of research in marketing"
~language:"eng"
~subject:"Marketing management"
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Marketing management
Distribution channel
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Vertriebsweg
21
Consumer behaviour
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Advertising effects
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Game theory
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Lieferantenmanagement
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Marketing letters : a journal of research in marketing
Journal of retailing and consumer services
14
Journal of business research : JBR
9
Industrial marketing management : the international journal for industrial and high-tech firms
7
Journal of marketing channels : ... distribution systems, strategy, and management
7
Journal of retailing
7
Management science : journal of the Institute for Operations Research and the Management Sciences
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
Journal of strategic marketing
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
The journal of business & industrial marketing
4
European journal of marketing : EJM
3
Interactive and multi-channel marketing
3
International journal of production economics
3
Journal of marketing
3
Journal of marketing channels : distribution systems, strategy, and management
3
Journal of the Academy of Marketing Science
3
Annales Universitatis Mariae Curie-Skłodowska / H
2
Asia Pacific journal of marketing and logistics
2
Direct marketing : an international journal
2
European journal of operational research : EJOR
2
Forschungsergebnisse der WU Wirtschaftsuniversität Wien
2
International journal of globalisation and small business : IJGSB
2
International journal of internet marketing and advertising : IJIMA
2
International journal of retail & distribution management
2
International journal of technology marketing : IJTMkt
2
Journal of media business studies
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Kellogg on marketing
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Kellogg on marketing : the marketing faculty of the kellog school of management
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Production and operations management : the flagship research journal of the Production and Operations Management Society
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The journal of applied business research
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The marketing review
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15th Annual Workshop on Information Technolgies & Systems (WITS) Paper
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Acta Universitatis Danubius / Oeconomica
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Acta Universitatis Oeconomicae Helsingiensis / A
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Acta scientiarum polonorum / Oeconomia : czasopismo naukowe założone w 2001 roku przez polskie uczelnie rolnicze
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Advances in Logistics, Operations, and Management Science (ALOMS) book series
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Investigating cross-media effects in a multichannel marketing environment : the role of email, catalog, television, and radio
Sridhar, Karthik
;
Kumar, Ashish
;
Bezawada, Ram
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
2
,
pp. 189-201
Persistent link: https://www.econbiz.de/10013273025
Saved in:
2
The cannabis industry : a natural laboratory for marketing strategy research
Olsen, Mitchell C.
;
Smith, Keith Marion
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
1
,
pp. 7-12
Persistent link: https://www.econbiz.de/10012229453
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