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isPartOf:"Marktstrategische Veränderungen in der Hersteller-Handels-Dyade"
~person:"Bauer, Hans H."
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Marktstrategische Veränderungen in der Hersteller-Handels-Dyade
Arbeitspapier / Institut für Marketing, Universität Mannheim
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Wissenschaftliche Arbeitspapiere / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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Die Integration von Marketing- und Logistik-Kooperationen durch Collaborative Planning, Forecasting and Replenishment (CPFR)
Bauer, Hans H.
;
Görtz, Gunnar
- In:
Marktstrategische Veränderungen in der …
,
(pp. 353-366)
.
2003
Persistent link: https://www.econbiz.de/10001793626
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