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isPartOf:"Optimal bundling : marketing strategies for improving economic performance ; with 48 tables"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~subject:"Conjoint analysis"
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Optimal bundling : marketing strategies for improving economic performance ; with 48 tables
Management science : journal of the Institute for Operations Research and the Management Sciences
Arbeitspapier / Institut für Marketing, Universität Mannheim
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Classification - the ubiquitous challenge : proceedings of the 28th annual conference of the Gesellschaft für Klassifikation e.V., University of Dortmund, March 9 - 11, 2004 ; with 108 tables
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Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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International journal of contemporary hospitality management
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Marketing : ZFP ; journal of research and management
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Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
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A conjoint analysis-based procedure to measure reservation price and to optimally price product bundles/ Georg Wuebker and Vijay Mahajan
Wuebker, Georg
;
Mahajan, Vijay
- In:
Optimal bundling : marketing strategies for improving …
,
(pp. 157-174)
.
1999
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