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isPartOf:"Praxisorientiertes Eventmanagement : Events erfolgreich planen, umsetzen und bewerten"
~isPartOf:"Journal of sport management : the official journal of the North American Society of Sport Management"
~isPartOf:"Tourism analysis : an interdisciplinary tourism & hospitality journal"
~subject:"Markenimage"
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Praxisorientiertes Eventmanagement : Events erfolgreich planen, umsetzen und bewerten
Journal of sport management : the official journal of the North American Society of Sport Management
Tourism analysis : an interdisciplinary tourism & hospitality journal
International journal of event and festival management
5
Journal of travel and tourism marketing
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Tourism management perspectives : TMP
3
Sport management review
2
Sport marketing quarterly : preferred journal of the Sport Marketing Association
2
Tourism management : research, policies, practice
2
Asia Pacific journal of marketing and logistics
1
Corporate reputation review : an international journal
1
Gabler Edition Wissenschaft / Innovatives Markenmanagement
1
Journal of destination marketing & management
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of strategic marketing
1
Journal of tourism, sustainability and well-being
1
Journal of vacation marketing
1
Konzepte und Perspektiven der Markenbildung im Kulturbereich
1
Markenmanagement
1
Marketing intelligence & planning
1
Sport, Business and Management : an international journal ; SBM
1
Springer eBook Collection / Business and Economics
1
SpringerLink / Bücher
1
Studies and scientific researches / Economics edition / Faculty of Economic Sciences, Centre for Economic Studies and Research, "Vasile Alecsandri University of Bacau"
1
The journal of applied business research
1
The journal of brand management : an international journal
1
Tourism economics : the business and finance of tourism and recreation
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Tourism review : the official journal of the AIEST
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Effects of destination image and total perceived value on tourists' behavioral intentions : an investigation of domestic festival tourists
Ilban, Mehmet Oğuzhan
;
Kaşli, Mehmet
;
Bezirgan, Muammer
- In:
Tourism analysis : an interdisciplinary tourism & …
20
(
2015
)
5
,
pp. 499-510
Persistent link: https://www.econbiz.de/10011412904
Saved in:
2
Sponsor and sponsees interactions : effects on consumers' perceptions of brand image, brand attachment, and purchasing intention
Chavanat, Nicolas
;
Martinent, Guillaume
;
Ferrand, Alain
- In:
Journal of sport management : the official journal of …
23
(
2009
)
5
,
pp. 644-670
Persistent link: https://www.econbiz.de/10003884231
Saved in:
3
Toward a model of brand creation for international large-scale sporting events : the impact of leadership, context, and nature of the event
Parent, Milena M.
;
Séguin, Benoit
- In:
Journal of sport management : the official journal of …
22
(
2008
)
5
,
pp. 526-549
Persistent link: https://www.econbiz.de/10003760600
Saved in:
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