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isPartOf:"Psychology & marketing"
~isPartOf:"Journal of business research : JBR"
~source:"econis"
~subject:"Bibliometrics"
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Hand movement speed in advertising elicits gender stereotypes and consumer responses
Sumit Malik
;
Sayin, Eda
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 331-345
Persistent link: https://www.econbiz.de/10012796106
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2
The emergence of Consumer Introspection Theory (CIT) : introduction to a JBR special issue
Gould, Stephen J.
- In:
Journal of business research : JBR
65
(
2012
)
4
,
pp. 453-460
Persistent link: https://www.econbiz.de/10009512756
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3
Do violent social cause advertisements promote social change? : an examination of implicit associations
Zlatevska, Natalina
;
Spence, Mark T.
- In:
Psychology & marketing
29
(
2012
)
5
,
pp. 322-333
Persistent link: https://www.econbiz.de/10009547321
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4
The potential implications of Web-based marketing communications for consumers' implicit and explicit brand attitudes : a call for research
Madhavaram, Sreedhar
;
Appan, Radha
- In:
Psychology & marketing
27
(
2010
)
2
,
pp. 186-202
Persistent link: https://www.econbiz.de/10003945276
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