//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"SAGE library in marketing"
~isPartOf:"Australasian marketing journal"
~person:"Maclaran, Pauline"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketingtheorie"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketing theory
5
Marketingtheorie
5
Scientific method
3
Wissenschaftliche Methode
3
Market research
2
Marketing
2
Marketing management
2
Marketingmanagement
2
Marktforschung
2
Consumer behaviour
1
Epistemology
1
Erkenntnistheorie
1
History of economic thought
1
Konsumentenverhalten
1
Market actors
1
Markets
1
USA
1
United States
1
marketing theory
1
Ökonomische Ideengeschichte
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
4
Article
1
Type of publication (narrower categories)
All
Collection of articles of several authors
4
Sammelwerk
4
Reprint
2
Article in journal
1
Aufsatz in Zeitschrift
1
Conference paper
1
Konferenzbeitrag
1
Mehrbändiges Werk
1
Multi-volume publication
1
more ...
less ...
Language
All
English
5
Author
All
Maclaran, Pauline
Tadajewski, Mark
10
Malhotra, Naresh K.
6
Cluley, Robert
5
Layton, Roger A.
5
Shapiro, Stanley J.
2
Bruce, Kyle
1
Chylinski, Mathew
1
De Villiers, Rouxelle
1
Duffy, Sarah
1
Groeger, Lars
1
Helgesson, Thomas
1
Heller, Jonas
1
Hilken, Tim
1
Holttinen, Heli
1
Jevons, Colin
1
Keeling, Debbie Isobel
1
Löbler, Helge
1
Mahr, Dominik
1
Moroko, Lara
1
Murphy, Jamie
1
Polsa, Pia
1
Quazi, Ali
1
Russell, Deborah
1
Ruyter, Kode
1
Shultz, Clifford J.
1
Snuggs, Elizabeth
1
Soutar, Geoffrey N.
1
St°atten, Terje
1
Svensson, Göran
1
Tipgomut, Pornchanoke
1
Tronvoll, B°ard
1
Wright, Malcolm
1
Yoo, Boonghee
1
von der Heidt, Tania
1
more ...
less ...
Published in...
All
SAGE library in marketing
Australasian marketing journal
Journal of historical research in marketing
2
Journal of marketing management : MM
2
Critical marketing : issues in contemporary marketing
1
Expanding disciplinary space : on the potential of critical marketing
1
Gendered management
1
Journal of consumer behaviour : an international research review
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of strategic marketing
1
Marketing theory
1
The SAGE handbook of marketing theory
1
more ...
less ...
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Let's make a start : from marketing to markets?
Maclaran, Pauline
- In:
Australasian marketing journal
24
(
2016
)
3
,
pp. 247-248
Persistent link: https://www.econbiz.de/10011596820
Saved in:
2
The development of marketing theory and its philosophical underpinnings
Maclaran, Pauline
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003605073
Saved in:
3
Major theoretical debates and contemporary issues in marketing theory
Maclaran, Pauline
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003605084
Saved in:
4
The impact of theory on representations of the consumer and the marketing organisation
Maclaran, Pauline
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003605099
Saved in:
5
Marketing theory
Maclaran, Pauline
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003534831
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->