//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"SAGE library in marketing"
~isPartOf:"Journal of the Academy of Marketing Science"
~subject:"Corporate social responsibility"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketingtheorie"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Corporate social responsibility
Marketing theory
70
Marketingtheorie
70
Marketing
16
Beziehungsmarketing
12
Relationship marketing
12
Market research
11
Marktforschung
11
Theory
11
Peter F. Drucker
10
Theorie
10
Consumer behaviour
9
Konsumentenverhalten
9
Marketing management
8
Marketingmanagement
8
Service-Dominant Logic
7
Service-dominant logic
7
Bibliometrics
6
Bibliometrie
6
Critical Management Studies
6
Critical management studies
6
Customer satisfaction
5
Innovation
5
Kundenzufriedenheit
5
Betriebliche Wertschöpfung
4
Dienstleistungsmarketing
4
Institutional economics
4
Institutionenökonomik
4
International business research
4
Internationale Betriebswirtschaftslehre
4
Management
4
Services marketing
4
USA
4
United States
4
Value creation
4
Brand management
3
Corporate Social Responsibility
3
Customer integration
3
Customer value
3
Dienstleistungsqualität
3
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Mohr, Jakki
1
Morgan, Robert
1
Sarin, Shikhar
1
Sheth, Jagdish N.
1
Smith, M. Craig
1
Uslay, Can
1
Published in...
All
SAGE library in marketing
Journal of the Academy of Marketing Science
Handbook on ethics and marketing
3
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
3
AMS review : official publication of the Academy of Marketing Science
2
Faculty & research / Insead : working paper series
2
Journal of marketing management : MM
2
Legends in marketing
2
Research papers on marketing strategy
2
Aktuelle Perspektiven des Marketingmanagements : Reflektionen aus den Bereichen Holistic Branding, Media Management und Sustainability Marketing ; Festschrift für Prof. Dr. Manfred Kirchgeorg zum 50. Geburtstag
1
Centre for Marketing working paper / Centre for Marketing, London Business School
1
INSEAD Business School Research Paper
1
International journal of hospitality management
1
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
1
Journal of business ethics : JOBE
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing theory and practice : JMTP
1
Key debates and contemporary issues in nonprofit marketing
1
Mainstreaming corporate responsibility
1
Technological solutions for sustainable business practice in Asia
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Peter Drucker on marketing : an exploration of five tenets
Uslay, Can
;
Morgan, Robert
;
Sheth, Jagdish N.
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
1
,
pp. 47-60
Persistent link: https://www.econbiz.de/10003830107
Saved in:
2
Bounded goodness : marketing implications of Drucker on corporate responsibility
Smith, M. Craig
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
1
,
pp. 73-84
Persistent link: https://www.econbiz.de/10003830113
Saved in:
3
Drucker's insights on market orientation and innovation : implications for emerging areas in high-technology marketing
Mohr, Jakki
;
Sarin, Shikhar
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
1
,
pp. 85-96
Persistent link: https://www.econbiz.de/10003830115
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->