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isPartOf:"Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies"
~isPartOf:"Journal of marketing communications"
~isPartOf:"Techniques and tools for the design and implementation of enterprise information systems"
~subject:"Mobile application"
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Search: subject_exact:"Media usage"
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Mobile application
Media usage
22
Mediennutzung
22
Consumer behaviour
5
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Fernsehen
4
Television
4
Advertising effects
3
Communication media
3
Internet
3
Internet marketing
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Jugendliche
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Kommunikationsmedien
3
Media industries
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Mediensektor
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Mobile Anwendung
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Mobile communications
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Mobile phone
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Mobilkommunikation
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United States
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Werbewirkung
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Youth
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Broadcasting policy
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Guha, Ratan K.
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Han, Eun Kyoung
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Kim, Sang Chon
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Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies
Journal of marketing communications
Techniques and tools for the design and implementation of enterprise information systems
Conference proceedings trends in business communication 2016
1
E-business applications for product development and competitive growth : emerging technologies
1
Empirische Marketingforschung
1
Handbook of research on intelligent techniques and modeling applications in marketing analytics
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
Journal of marketing
1
Journal of media business studies
1
Reihe Management
1
SIMAT-Arbeitspapiere
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
Évaluation et société
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ECONIS (ZBW)
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Antecedents of mobile app usage among smartphone users
Kim, Sang Chon
;
Yoon, Doyle
;
Han, Eun Kyoung
- In:
Journal of marketing communications
22
(
2016
)
6
,
pp. 653-670
Persistent link: https://www.econbiz.de/10011613227
Saved in:
2
Virtual gratifications of wireless Internet : is wireless portable Internet reinforced by unrealized gratifications?
Shin, Dong-Hee
- In:
Telematics and informatics : an interdisciplinary …
26
(
2009
)
1
,
pp. 44-56
Persistent link: https://www.econbiz.de/10003841827
Saved in:
3
Selfish users and distributed MAC protocols in wireless local area networks
Guha, Ratan K.
;
Rakshit, Sudipta
- In:
Techniques and tools for the design and implementation …
,
(pp. 347-381)
.
2008
Persistent link: https://www.econbiz.de/10003701098
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