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isPartOf:"The Oxford handbook of strategic sales and sales management"
~isPartOf:"Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim"
~subject:"Innovation adoption"
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Innovation adoption
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The Oxford handbook of strategic sales and sales management
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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If one steps out of the Phalanx : analyzing leaders' influence on sales force automation adoption with a quadratic dataset
Homburg, Christian
;
Wieseke, Jan
;
Kühnl, Christina
-
2009
Persistent link: https://www.econbiz.de/10003893570
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