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isPartOf:"The employer brand : keeping faith with the deal"
~isPartOf:"Journal of strategic marketing"
~subject:"Advertising"
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The employer brand : keeping faith with the deal
Journal of strategic marketing
Journal of marketing communications
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Die Automobilindustrie von morgen : wie Automobilhersteller und -zulieferer gestärkt aus der Krise hervorgehen können
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Discourse, communication and the enterprise : genres and trends : [a selection of papers originally presented at the Fifth Conference on Discourse, Communication and the Enterprise (DICOEN V) held in Milan in September 2009]
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European journal of marketing : EJM
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Happiness management : a lighthouse for social wellbeing, creativity and sustainability
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Zukunftsperspektiven für das Handelsmanagement : Konzepte, Instrumente, Trends ; Festschrift für Hans-Peter Liebmann
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Can socially irresponsible firms benefit from corporate advertising?
Sharpe, Stacey
;
Hanson, Nicole
- In:
Journal of strategic marketing
28
(
2020
)
2
,
pp. 95-106
Persistent link: https://www.econbiz.de/10012202796
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2
Using corporate advertising to improve public perception of energy companies
Smith, Katherine Taken
;
Smith, L. Murphy
;
Dunbar, Seth
- In:
Journal of strategic marketing
22
(
2014
)
4
,
pp. 347-356
Persistent link: https://www.econbiz.de/10010387290
Saved in:
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