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isPartOf:"The journal of brand management : an international journal"
~isPartOf:"Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education"
~person:"Gertner, David"
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The journal of brand management : an international journal
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
Destination branding : creating the unique destination proposition
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ECONIS (ZBW)
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A (tentative) meta-analysis of the "place marketing" and "place branding" literature
Gertner, David
- In:
The journal of brand management : an international journal
19
(
2011/12
)
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pp. 112-131
Persistent link: https://www.econbiz.de/10009380885
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