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isPartOf:"The journal of product innovation management : an international publication of the Product Development & Management Association"
~person:"Talke, Katrin"
~subject:"B-to-B-Marketing"
~subject:"Produktentwicklung"
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B-to-B-Marketing
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New product development
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Talke, Katrin
Calantone, Roger J.
13
Song, Michael
11
Griffin, Abbie
10
Hultink, Erik J.
10
Langerak, Fred
8
Parry, Mark E.
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Barczak, Gloria
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Salomo, Sören
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Bharadwaj, Neeraj
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DeBrentani, Ulrike
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Ernst, Holger
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Lettl, Christopher
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Markham, Stephen K.
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O'Connor, Gina Colarelli
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Perks, Helen
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Schmidt, Jeffrey B.
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Stock-Homburg, Ruth
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Athaide, Gerard A.
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Dahl, Darren W.
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Di Benedetto, C. Anthony
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Frambach, Rudolf T.
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Gemser, Gerda
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Högl, Martin
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Lawson, Benn
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Rijsdijk, Serge A.
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Rubera, Gaia
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Weerd-Nederhof, Petra de
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Biemans, Wim
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Bij, Hans van der
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Candi, Marina
3
Cavusgil, Erin
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Chen, Jiyao
3
Dolfsma, Wilfred
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Droge, Cornelia
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Ende, Jan van den
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Engelen, Andreas
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Franke, Nikolaus
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Gibbert, Michael
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The journal of product innovation management : an international publication of the Product Development & Management Association
IEEE transactions on engineering management : EM
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
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ECONIS (ZBW)
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The impact of the corporate mind-set on new product launch strategy and market performance
Talke, Katrin
;
Hultink, Erik J.
- In:
The journal of product innovation management : an …
27
(
2010
)
2
,
pp. 220-237
Persistent link: https://www.econbiz.de/10003946155
Saved in:
2
Managing diffusion barriers when launching new products
Talke, Katrin
;
Hultink, Erik J.
- In:
The journal of product innovation management : an …
27
(
2010
)
4
,
pp. 537-553
Persistent link: https://www.econbiz.de/10003980065
Saved in:
3
What about design newness? : investigating the relevance of a neglected dimension of product innovativeness
Talke, Katrin
;
Salomo, Sören
;
Wieringa, Jaap E.
;
Lutz, …
- In:
The journal of product innovation management : an …
26
(
2009
)
6
,
pp. 601-615
Persistent link: https://www.econbiz.de/10003894633
Saved in:
4
Innovation field orientation and its effect on innovativeness and firm performance
Salomo, Sören
;
Talke, Katrin
;
Strecker, Nanja
- In:
The journal of product innovation management : an …
25
(
2008
)
6
,
pp. 560-576
Persistent link: https://www.econbiz.de/10003761036
Saved in:
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