//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
language:"deu"
~isPartOf:"Branding competence"
~isPartOf:"Exzellenz in Markenmanagement und Vertrieb : Grundlagen und Erfahrungen"
~subject:"Ernährungsindustrie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Händlermarke"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Ernährungsindustrie
Handelsmarke
5
Store brand
5
Brand
4
Markenartikel
4
Theorie
4
Theory
4
Brand management
3
Deutschland
3
Germany
3
Markenführung
3
Accounting valuation
2
Bilanzielle Bewertung
2
Markenwert
2
Preismanagement
2
Pricing strategy
2
Brand image
1
Category Management
1
Category management
1
Competition
1
Computer-assisted marketing
1
Consumer goods marketing
1
Einzelhandelspreis
1
Estimation
1
Food industry
1
Food trade
1
IT-gestütztes Marketing
1
Investitionsrechnung
1
Investment appraisal techniques
1
Konsumgütermarketing
1
Ladengeschäft
1
Lebensmittelhandel
1
Lieferantenmanagement
1
Markenimage
1
Markenpolitik
1
Markenrecht
1
Marketing management
1
Marketingmanagement
1
Preisbindung
1
Publikumsgesellschaft
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Language
All
German
Author
All
Ahlert, Dieter
1
Köster, Lars
1
Published in...
All
Branding competence
Exzellenz in Markenmanagement und Vertrieb : Grundlagen und Erfahrungen
Gabler Edition Wissenschaft
1
Marketing in kleinen und mittleren Unternehmen
1
Reihe: Marketing, Handel und Management
1
Virtuelle Organisation und Neue Medien 2006 : Workshop GeNeMe 2006 Gemeinschaften in Neuen Medien ; TU Dresden, 28./29.09.2006
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Strategic Brand Coordination
Ahlert, Dieter
;
Köster, Lars
- In:
Exzellenz in Markenmanagement und Vertrieb : Grundlagen …
,
(pp. 195-209)
.
2005
Persistent link: https://www.econbiz.de/10003214733
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->