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language:"eng"
~accessRights:"restricted"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
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Lim, Weng Marc
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Michel, René
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Printezis, Iryna
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Health marketing quarterly
16
Journal of business research : JBR
8
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of global marketing
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International journal of pharmaceutical and healthcare marketing : IJPHM
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Journal of retailing
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Marketing letters : a journal of research in marketing
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SpringerLink / Bücher
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Working paper / National Bureau of Economic Research, Inc.
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European journal of operational research : EJOR
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Information economics and policy : IEP
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International journal of advertising : the quarterly review of marketing communications
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International journal of production economics
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Journal of behavioral and experimental economics
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Journal of marketing analytics : JMA
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Journal of marketing communications
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Journal of marketing research : JMR
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Journal of medical marketing : device, diagnostic and pharmaceutical marketing
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Journal of public policy & marketing
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Journal of the Operational Research Society
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Management revue : socio-economic studies
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Management science : journal of the Institute for Operations Research and the Management Sciences
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NBER working paper series
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Agribusiness : an international journal
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Agricultural economics : the journal of the International Association of Agricultural Economists
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CSR, Sustainability, Ethics & Governance
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Complex AI dynamics and interactions in management
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Computers & operations research : and their applications to problems of world concern ; an international journal
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Digital innovations, business and society in Africa : new frontiers and a shared strategic vision
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From direct marketing to interactive marketing : a retrospective review of the Journal of Research in Interactive Marketing
Lim, Weng Marc
;
Kumar, Satish
;
Pandey, Nitesh
;
Rasul, …
- In:
Journal of research in interactive marketing : …
17
(
2023
)
2
,
pp. 232-256
Persistent link: https://www.econbiz.de/10014313214
Saved in:
2
Marketing channels for local food
Printezis, Iryna
;
Grebitus, Carola
- In:
Ecological economics : the transdisciplinary journal of …
152
(
2018
),
pp. 161-171
Persistent link: https://www.econbiz.de/10011991773
Saved in:
3
Digital channels for building collaborative consumption communities
Garrett, Alex
;
Straker, Karla
;
Wrigley, Cara
- In:
Journal of research in interactive marketing : …
11
(
2017
)
2
,
pp. 160-184
Persistent link: https://www.econbiz.de/10011760766
Saved in:
4
Effective customer selection for marketing campaigns based on net scores
Michel, René
;
Schnakenburg, Igor
;
Martens, Tobias von
- In:
Journal of research in interactive marketing : …
11
(
2017
)
1
,
pp. 2-15
Persistent link: https://www.econbiz.de/10011699233
Saved in:
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